Adobe news and trends

Adobe Aims to Reassure Investors as AI Transforms Markets for Creative Software
artificial intelligence // October 31, 2025

While Adobe’s annual conference held this week focused on retaining the business of marketers, filmmakers and content creators, it reportedly also sought to reassure investors. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content...

Tech Giants Deepen AI Bets Across Creative, Enterprise and Cloud Platforms
artificial intelligence // October 28, 2025

Moves from Adobe, Oracle, OpenAI and Google highlight how enterprise tech is doubling down on artificial intelligence (AI) in workflows, infrastructure expansion, and developer enablement across creative, business and cloud ecosystems. Get the Full Story Complete the form to unlock this article and enjoy unlimited...

Adobe Says Retailers’ AI-Driven Traffic Will Leap 3,200% During Prime Day
eCommerce // July 08, 2025

Adobe said Monday (July 7) that during Amazon’s Prime Day sales event that runs from Tuesday (July 8) through Friday (July 11), it expects the amount of traffic to all U.S. retailers that comes from generative artificial intelligence (AI) chat services and browsers to leap...

Louis Vuitton Wants AI to Give Staff More Time With Clients
artificial intelligence // June 13, 2025

Artificial intelligence is playing an increasingly central role in shaping how companies engage with customers, but many of the most impactful innovations are designed to operate quietly in the background. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...

Interviews & Exclusives
CE 100 Index Dips 3.3%, Led by iRobot’s Plunge on Doubts About Its Future

March 17, 2025
It was another week of volatility on Wall Street –—and another week that saw our CE 100 Index subsets marching in lockstep.   Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. […]

Beyond Flat Fees: The Rise of Hybrid Subscription Models

February 13, 2025
New models. New ads. New pricing tiers. The subscription economy has been active, to say the least, with YouTube CEO Neal Mohan revealing TV screens have now surpassed mobile as...

AI’s Leap Year: Smarter, Sharper and Ready to Reshape Everything

December 31, 2024
Silicon Valley’s artificial intelligence powerhouses staked their tech claims in 2024, rolling out AI models that solved increasingly complex problems. Get the Full Story Complete the form to unlock this...

CE 100 Index Gives Up 2.2% as MongoDB and Adobe Slip on Earnings

December 16, 2024
What goes up must come down — and after three straight weeks of rallies, the CE 100 wound up snapping a long streak of wins, declining 2.2% in the penultimate...

Quick Reads
Adobe Plans to Acquire Semrush to Add GEO Capabilities

November 19, 2025
Adobe plans to acquire Semrush to add that company’s generative engine optimization (GEO) capabilities to Adobe’s range of tools for marketers. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing […]

Adobe Aims to Reassure Investors as AI Transforms Markets for Creative Software

October 31, 2025
While Adobe’s annual conference held this week focused on retaining the business of marketers, filmmakers and content creators, it reportedly also sought to reassure investors. Get the Full Story Complete...

Adobe Says Retailers’ AI-Driven Traffic Will Leap 3,200% During Prime Day

July 08, 2025
Adobe said Monday (July 7) that during Amazon’s Prime Day sales event that runs from Tuesday (July 8) through Friday (July 11), it expects the amount of traffic to all...

Synchrony Teams With Adobe Commerce to Offer Flexible Financing

April 08, 2025
Financial services company Synchrony has launched a new integration with Adobe Commerce. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all...