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L’Oréal Unveils Live Makeup Consultations With Augmented Reality

June 21, 2018
L'Oréal
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L’Oréal Unveils Live Makeup Consultations With Augmented Reality

June 21, 2018
Putting a digital spin on makeup try-ons, L’Oréal is using augmented reality (AR) to enable beauty advisers to virtually put suggested products on a customer’s face as part of a consultation. The feature, which is dubbed Live Makeup Consultation, will launch for L’Oréal’s NYX Cosmetics brand, Retail Dive reported. With L’Oréal’s technology, customers can ask for […]