From barter, to cash, to eCommerce, and now, to contactless payments – even those enabled by voice command. The steady drumbeat of tech has brought purchasing from bills and coins to cards and contactless payments – done across all manner of devices and through pushes,...
The year is 2039. The youngest of the bridge millennials – those 30- to 40-year-olds who today represent the first generation of connected consumers with spending power – will be having their mid-life crises at the age of 50. And the 60-year-olds will be telling...
With the help of connected car technology, the morning and evening commutes are no longer just a time for consumers to drive to and from work: These periods of the day between home and work life are also becoming a time where retailers can engage...
Consumers want smooth connections, not transactional friction. And they want opportunities to discover and buy products in specific online contexts. Online and mobile shoppers may have a seemingly endless shopping mall at their fingertips, but that doesn’t mean it’s always easy to buy. Retailers lose...
