In the world of retail, recommendations from friends and inspiration from influencers are like power outlets for consumers, charging up their purchasing decisions. Keeping with this idea, the retail giant introduced “Consult-a-Friend” earlier this month, a mobile shopping innovation currently in the testing phase. It...
October 31, 2023
In the world of retail, recommendations from friends and inspiration from influencers are like power outlets for consumers, charging up their purchasing decisions. Keeping with this idea, the retail giant introduced “Consult-a-Friend” earlier this month, a mobile shopping innovation currently in the testing phase. It empowers shoppers to seek, review, and manage their friends’ opinions […]
January 30, 2024
Amazon has expanded the availability of Consult-a-Friend, its mobile shopping feature that is designed to add a social and collaborative element to shopping on the platform. This mobile shopping feature was announced in October, when it was being tested by select customers in a number of countries, PYMNTS reported at the time. Now, as of Tuesday […]