Data Analysis news and trends

March Madness May Be on TV, but AI Is Taking Over Gameplay
artificial intelligence // March 26, 2026

As March Madness draws millions of viewers to screens across the U.S., artificial intelligence is quietly reshaping how college sports operate, from game strategy to recruiting and the economics of athlete endorsements. What plays out on the court is increasingly influenced by systems that analyze,...

Why Real-Time Cash Is Making Spreadsheet Treasury Obsolete
B2B Payments // March 24, 2026

Cash, today more than ever, is the lifeblood of the enterprise. But paradoxically, many businesses treat cash like it’s still mostly paper. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional...

Macy’s Credits AI, Reimagined Stores and Loyalty Data for Return to Growth
Retail // March 18, 2026

Macy’s returned to positive comparable sales in fiscal 2025, marking what the company called an inflection point after years of contraction. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins...

Marketing’s AI Shift Is From Measuring Campaigns to Running Them
artificial intelligence // March 05, 2026

As generative artificial intelligence becomes embedded in enterprise software stacks, executives are demanding more than fast answers. They want outputs grounded in trusted data and aligned with real business workflows. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...

Interviews & Exclusives
How Better Payments Became a Winning Move in Gaming

March 27, 2026
In the early days of regulated online gaming in the United States, payments were less a utility than a bottleneck. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this […]

Marketing’s AI Shift Is From Measuring Campaigns to Running Them

March 05, 2026
As generative artificial intelligence becomes embedded in enterprise software stacks, executives are demanding more than fast answers. They want outputs grounded in trusted data and aligned with real business workflows....

Payments CEOs Weigh In on How Much Autonomy Is Too Much

December 31, 2025
Picture the last time a payment “worked.” You probably don’t remember it. That’s the point: the best transactions vanish into the background. Get the Full Story Complete the form to...

CFOs Are Sitting on Hidden Cash but May Not Know It

December 29, 2025
As artificial intelligence (AI) use increases within accounts payable (AP) departments, it is starting to surface patterns and deliver insights that many finance teams were not aware were hiding in...

Quick Reads
EnFi’s $15 Million Fundraise Pushes Agentic AI Into Bank Credit Decisions

February 04, 2026
EnFi has raised $15 million to expand the use of artificial intelligence (AI) agents that analyze and make credit decisions at banks, Reuters reported Wednesday (Feb. 4). Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our […]

Snowflake in Talks to Acquire Observe to Expand Range of AI Offerings

December 24, 2025
Snowflake is reportedly in talks to acquire Observe for about $1 billion to expand its range of artificial intelligence (AI) offerings. Get the Full Story Complete the form to unlock this...

Seekr and Stephano Slack Develop AI Agents for Financial Data Extraction

December 23, 2025
Artificial intelligence (AI) solution provider Seekr and Wayne, Pennsylvania-headquartered regional accounting firm Stephano Slack have partnered to build AI agents for financial auditing and advisory services. Get the Full Story...

Equifax: Data for Hiring and Mortgage Refis Drive Stronger-Than-Expected Growth

April 22, 2025
Demand for data used in hiring, consumer lending and mortgages drove growth that was stronger than expected in the first quarter at Equifax. Get the Full Story Complete the form to...