Dirk Van De Put news and trends

Mondelēz Says Premium Brands Like Oreo, Ritz, Cadbury Will Avoid Consumer Trade-Down
Consumer Insights // November 01, 2022

Snack and candy giant Mondelēz International says its portfolio of premium food and beverage (F&B) brands will be protected from the worst of the trade-down trend even as rising prices continue to affect consumer behavior. This, as the parent company of Oreo, Cadbury, Ritz, Philadelphia...

Interviews & Exclusives
What We Know About Chocolate and Consumer Trends From Mondelez, Kraft Heinz and Hershey Q2 Earnings

August 05, 2024
As the consumer packaged goods (CPG) industry grapples with complex economic and consumer trends, three major players — Mondelez International, Kraft Heinz and Hershey — are steering their ships through turbulent waters with distinct strategies and adaptive approaches. From surging cocoa prices to evolving consumer preferences and regional market dynamics, these companies demonstrated resilience and innovation in […]