Fast Fashion news and trends

Shein Reportedly Raises Prices as IPO Looms
Retail // June 13, 2024

As it prepares to go public, fast fashion retailer Shein is reportedly driving up prices. The company has raised prices on a third of its core products, a strategy likely to increase revenues before its initial public offering (IPO), Reuters reported Thursday (June 13), citing an analysis...

Zara Bringing Fast Fashion Live Shopping Shows to the US
Retail // June 03, 2024

Zara is reportedly bringing its live-shopping broadcasts — already popular in China — to the U.S. The fast fashion brand is aiming for new ways to attract shoppers as sales cool following a post-pandemic boom, Reuters reported Monday (June 3). The report noted information from...

Shein Reportedly Set to File for UK IPO
IPO // June 03, 2024

Shein reportedly plans to file to list on the London Stock Exchange confidentially. The filing from the online fast fashion giant could come in the next few days, the Financial Times (FT) reported late Sunday (June 2), citing sources familiar with the matter. As the report notes, Shein...

Shein Reportedly Rebuffed by National Retail Federation Ahead of IPO
Retail // May 13, 2024

Shein reportedly has some work to do if it wants to court the U.S. retail industry. The fast fashion giant filed for an initial public offering (IPO) in the U.S. last year, but has also been trying to become a member of the National Retail Federation (NRF), CNBC reported Monday...

Interviews & Exclusives
Uniqlo Holds Onto Bargain Couture as H&M Tries on New Look for Shoppers

January 02, 2024
Uniqlo wants to grow by selling good-quality apparel at affordable prices. That’s the stance the Japanese retailer is taking when it comes to securing its spot in the world of consumers and fast fashion. The move comes as consumers are increasingly examining where and how they spend their money in search of the most value […]

As H&M Pivots to New Spenders, What Will Mango Do?

December 27, 2023
As H&M works to attract a new set of shoppers, while Shein and Zara pick up more market territory in the fast fashion landscape, Mango, the Spanish retailer, is fortifying...

Shein’s IPO: Unpacking Everything You Need to Know 

December 04, 2023
Shein has applied to go public in the United States. If it succeeds, this could make Shein one of the biggest initial public offerings (IPOs) in recent years. But that’s...

Patagonia’s Merchandise Pivot Sparks Search for Sustainable Swag Solutions

August 31, 2023
When Patagonia exited the business of creating company swag, it was almost as if it was the end of an era of the unofficial uniform for finance bros everywhere.   However, despite Patagonia’s...

Quick Reads
Shein’s Technology Plans Face Concerns About Supply Chain Security

July 08, 2024
Fast fashion retailer Shein plans to expand its offerings by selling supply chain technology worldwide, but reportedly faces concerns about potential cybersecurity risks and Chinese government involvement. With its close ties to China, Shein faces scrutiny from cybersecurity firms and national security experts who fear that sensitive logistics and customer information could be compromised, CNBC […]

Shein Reportedly Raises Prices as IPO Looms

June 13, 2024
As it prepares to go public, fast fashion retailer Shein is reportedly driving up prices. The company has raised prices on a third of its core products, a strategy likely to increase...

Zara Bringing Fast Fashion Live Shopping Shows to the US

June 03, 2024
Zara is reportedly bringing its live-shopping broadcasts — already popular in China — to the U.S. The fast fashion brand is aiming for new ways to attract shoppers as sales...

Shein Reportedly Set to File for UK IPO

June 03, 2024
Shein reportedly plans to file to list on the London Stock Exchange confidentially. The filing from the online fast fashion giant could come in the next few days, the Financial Times (FT) reported...