GlassesUSA.com, a web-based prescription eyewear dealer, launched in 2009. But despite its near decade in business, as of about a year ago, their presence on web marketplaces like Amazon was relatively nonexistent. And for Marketplaces Manager Daniela Soibelman, who was brought on to lead the...
November 15, 2022
In the highly competitive online eyeglasses sector, the ability to predict the experiences consumers want can make all the difference. Whether that comes from surfacing the right products with the help of digital tools, targeting the right promo to be competitive on price, or striking the right balance between self-service and personal service, the challenge […]