Goby news and trends

NEW REPORT: How Pricing Combats Subscription Fatigue

July 25, 2018
Interviews & Exclusives
NEW REPORT: How Pricing Combats Subscription Fatigue

July 25, 2018
In the subscription business, offering flexibility is increasingly important for retaining customers. After all, no one likes being overwhelmed with product deliveries they don’t want or can’t use, which can — in many cases — prompt them to cancel their subscription altogether. According to the most recent Subscription Commerce Conversion Index, flexibility is the third most-valued feature […]