Holiday Shopping news and trends

Consumers Lean on Installments to Manage Black Friday
Consumer Insights // December 01, 2025

Consumers approached Black Friday with a clear priority: stick to a budget while finding ways to stretch purchasing power. The PYMNTS Black Friday 2025 report shows that even with 151 million shoppers turning out, down 7% from last year, the headline stability in spending masked...

AI Fuels Record $11.8 Billion Black Friday eCommerce Boom
artificial intelligence // November 30, 2025

Artificial intelligence-powered shopping tools have helped drive record levels of Black Friday spending this year. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter,...

Black Friday Sales Tick Up Amid ‘Uncertain Environment’
Consumer Insights // November 30, 2025

American consumers upped their spending slightly during Black Friday amid an uncertain economic landscape. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS...

5 Things ChatGPT Said Will Make the Holiday Shopping Gift List
Retail // November 28, 2025

Ahead of the holiday rush, we asked ChatGPT to predict how the 2025 holiday shopping season will unfold. The model identified five clear trends in spending categories, shopping channels, payment options, and timing. These trends act as early signals of demand in the coming weeks...

Interviews & Exclusives
5 Things ChatGPT Said Will Make the Holiday Shopping Gift List

November 28, 2025
Ahead of the holiday rush, we asked ChatGPT to predict how the 2025 holiday shopping season will unfold. The model identified five clear trends in spending categories, shopping channels, payment options, and timing. These trends act as early signals of demand in the coming weeks and provide a basis for comparing AI’s forecast with actual […]

Ulta, Old Navy and Mercari Rise in Holiday Shopping App Usage

November 03, 2025
Who’s going to win the digital wallet for the holidays? It was a question we asked as November started. A quick check of the PYMNTS app provider shopping rankings for...

eCommerce Rocks December as Retailers Continue Digital Shift

January 17, 2025
December’s retail sales, released on Thursday (Jan. 16) by the Census Bureau, were a snapshot of consumer resilience, buoyed by end-of-year sales. Get the Full Story Complete the form to...

Retailers Say They’re Drowning Under Post-Holiday Return Surge

January 06, 2025
The surge in online shopping and practices like “bracketing”— ordering multiple sizes or variations with the intent to return unwanted items — has significantly increased return volumes, posing logistical and...

Quick Reads
Cyber Monday Spending Forecast to Climb 6% With AI’s Help

December 01, 2025
American consumers are projected to spend $14.2 billion for Cyber Monday. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree to receive marketing communications from PYMNTS […]

AI Fuels Record $11.8 Billion Black Friday eCommerce Boom

November 30, 2025
Artificial intelligence-powered shopping tools have helped drive record levels of Black Friday spending this year. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...

Black Friday Sales Tick Up Amid ‘Uncertain Environment’

November 30, 2025
American consumers upped their spending slightly during Black Friday amid an uncertain economic landscape. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access...

Tariffs Bring Small Businesses Tough Choices for the Holidays

November 26, 2025
With the holiday shopping rush approaching, smaller retailers are facing an unpleasant, tariff-related choice. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access...