Home Chef news and trends

Kroger’s Home Chef Partners With Delish as Grocers Monetize Recipe Content
Retail // December 18, 2023

As grocers seek ways to monetize consumers’ enthusiasm for digital culinary content, Home Chef is partnering with Delish to create meal kits based on the popular food media brand’s recipes. The Kroger-owned meal kit company on Monday (Dec. 18) announced the collaboration, which runs for...

Blue Apron Expands Ready-Made Options as Meal Subscriptions Boost Convenience
Subscriptions // December 12, 2023

As the growth of ready-to-go meal subscriptions outpaces that of traditional meal kits, Blue Apron is launching non-frozen prepared meals — part of an industry-wide trend toward more convenient options. The meal kit company announced Tuesday (Dec. 12) the expansion of its ready-to-eat category with...

Kroger’s Home Chef Launches Heat-and-Eat Meals as Consumers Seek Takeout Alternatives
Retail // October 04, 2023

With consumers looking for lower-cost options to replace restaurant delivery and pickup without compromising on speed or convenience, Kroger is expanding its meal solutions business. The grocery giant’s meals business Home Chef announced Wednesday (Oct. 4) the launch of a heat-and-eat meal delivery service, Tempo,...

Kroger Expands Home Chef as Consumers Cut Restaurant Spending
Retail // March 06, 2023

Kroger is growing its prepared food capabilities to meet consumers’ inflation-related demand for cheaper meals. The U.S. grocer’s meal kit and heat-and-eat meal subsidiary, Home Chef, announced Friday (March 3) the opening of its largest yet production and distribution center, with the new facility set...

Quick Reads
Meal Kit Firm Home Chef Reveals Data Breach

May 20, 2020
Home Chef, the Chicago-based meal kit and food delivery company, announced a data breach after a hacker sold information on its 8 million customers on a dark web marketplace, according to Bleeping Computer. The site reported that Shiny Hunters, a hacking group, was selling the Home Chef user records for $2,500. They provided a sample […]

Kroger Expands Home Chef Meal Kit Offerings To New Stores

February 07, 2019
Kroger has announced that Home Chef meal kits will now be available in 500 additional Kroger stores across the country. “Kroger continues to redefine the customer experience and provide new...

Amazon, Whole Foods Change Meal Kit Dynamics

July 09, 2018
One year after Amazon acquired Whole Foods Market, meal kit delivery companies are pulling out all the stops to hold onto customers. While the eCommerce giant hasn’t started offering meals...

Kroger’s Home Chef Buy Gives Blue Apron A Boost

May 25, 2018
Kroger buying Home Chef has given a boost to Blue Apron’s shares. According to Business Insider, Blue Apron’s shares were up more than 5 percent on Thursday (May 24) after...