Honest Company news and trends

Honest Co, Ulta, Expand Partnership
Retail // August 02, 2022

Honest Beauty, the skincare and makeup brand founded by actress and businesswoman Jessica Alba, has expanded its partnership with retailer Ulta Beauty by launching at more than 635 stores, according to a Tuesday (Aug. 2) press release. In addition, the company said in the release,...

Today in Retail: Bed Bath & Beyond Adds 3 Board Members; Mister Car Wash Loyalty...
Retail // March 25, 2022

Today in retail, Bed Bath & Beyond adds three board members, while Mister Car Wash customers are becoming more loyal. Plus, retailers gain an omnichannel presence through commerce automation, and Instacart will add scanless carts to boost its in-store presence. Bed Bath & Beyond Adds...

Honesty Isn’t Enough: Weak Sales Forecast Sends Investors Fleeing From Honest Co
Retail // March 25, 2022

The steady 10-month slump of Jessica Alba’s Honest Company continued Friday (March 25), after the Los Angeles-based seller of diapers and personal care products said first-quarter sales would be down 15% and full-year revenue flat. The sluggish forecast sent shares of Honest below $5 for...

Emerging Challenges And Opportunities In Retail
Today In Data // June 18, 2021

Honest Company is facing challenges such as increasing costs and falling diaper sales on the heels of its initial public offering (IPO). In brick-and-mortar retail, marketing platform Perch has teamed with Nestlé’s Purina pet care brand to make end-cap displays at a time when businesses are rethinking the physical store in response to the...

Quick Reads
Honest Co, Ulta, Expand Partnership

August 02, 2022
Honest Beauty, the skincare and makeup brand founded by actress and businesswoman Jessica Alba, has expanded its partnership with retailer Ulta Beauty by launching at more than 635 stores, according to a Tuesday (Aug. 2) press release. In addition, the company said in the release, Honest Beauty has also teamed with Ulta for the launch […]

Jessica Alba’s Honest Company Notches $412.8 Million IPO

May 05, 2021
Honest Company, the consumer goods company launched by actress Jessica Alba, raised $412.8 million in an initial public offering (IPO) at a $1.44 billion valuation, CNBC reported on Wednesday (May 5). The...

Jessica Alba’s Honest Company Faces A Down Round

October 06, 2017
Looks like Jessica Alba’s co-founded Honest Company might be in a bit of honest trouble. According to emerging news reports, the five-year-old home and body care product company is looking...