Kellogg Company news and trends

Kellogg Files for Split as Food Companies Bite Off More Than They Can Chew
Business // July 25, 2023

The Kellogg Company is getting closer to splitting off its cereal company, as packaged food giants become so massive that it can be hard to keep every part of the business up to speed. Get the Full Story Complete the form to unlock this article...

Consumers Pick Cheaper Merchants for Snacks, but Many Remain Brand Loyal
Retail // May 09, 2023

With consumers buying more snack foods of late, according to major brands, PYMNTS research reveals they are looking for cheaper ways to get their fix while sticking with their favorite brands. Get the Full Story Complete the form to unlock this article and enjoy unlimited...

Kellogg and Kraft Heinz Use New Data Capabilities to Compete With Private-Label Brands
Earnings // May 04, 2023

As major food brands face increased competition from private-label and discount products, they are leveraging consumer data to get highly targeted in their marketing, maintaining loyalty and reaching new customers. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...

CPG Titans Procter & Gamble, Kraft Heinz And Kellogg Dish Up Piles Of Q2 Sales
Earnings // July 30, 2020

Doomsday stockpiling of bathroom tissue, bottled water and every cleaning product ever invented this past spring is pushing sales for consumer packaged goods (CPG) brands to lofty highs. It’s part of a growing set of economic indicators that the COVID-19 episode is a double-edged sword...