Loyal Customers news and trends

Brand Loyalty Falters as High Inflation Continues, Study Finds
Consumer Insights // April 05, 2023

High inflation has made consumers cut back on everything but the necessities, and an unexpected characteristic has hit the chopping block: loyalty. PYMNTS’ data finds that about half of shoppers have made changes to where they shop for pricing relief, and approximately two-thirds of consumers...

Deal Chasing Becomes Mainstream — and Merchants Shouldn’t Be Happy
Consumer Finance // March 06, 2023

Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree to receive marketing communications from PYMNTS and...

76% of Loyal Customers Say Checkout Experience Keeps Them Coming Back
Checkout Conversion // November 09, 2022

In today’s tangle of commerce channels and payment methods, merchants can rely on loyal customers to take trusted paths, whereas deal-chasers tend to go wherever the bargains are. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to...

Interviews & Exclusives
Data Security Can Help Merchants Swing Consumer Loyalty Their Way

July 05, 2023
As eCommerce merchants look to win the loyalty of customers who are on the fence, there are a range of factors that can be make or break at the point of checkout for these persuadable consumers. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS […]

Deal Chasing Becomes Mainstream — and Merchants Shouldn’t Be Happy

March 06, 2023
Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter,...

76% of Loyal Customers Say Checkout Experience Keeps Them Coming Back

November 09, 2022
In today’s tangle of commerce channels and payment methods, merchants can rely on loyal customers to take trusted paths, whereas deal-chasers tend to go wherever the bargains are. Get the...