Around the world, malls are adding new electric vehicle (EV) charging stations to attract the high-income shoppers who own them and to get them to spend more time on site. BP, for instance, announced Wednesday (July 10) that Simon Property Group, the largest mall owner...
Facing an ongoing existential threat from digital-native platforms, malls are doing everything in their power to keep legacy retailers alive — including staking millions to revive a bankrupt fashion chain. On Friday (June 14), brand management firm WHP Global announced a collaboration with mall real...
Don’t write any obituaries for the American shopping center just yet. As The New York Times (NYT) reported Sunday (June 9), retail landlords are now finding themselves with soaring demand for spaces. As construction declined and underperforming stores vacated, landlords began signing up tenants that...
From influencer pop-ups to store openings for TikTok-famous brands, malls are taking the social media shopping experience to brick-and-mortar locations to reach young consumers. Jill Renslow, chief business development and marketing officer at Mall of America, the largest shopping and entertainment complex on the continent,...
May 20, 2024
As shoppers turn to eCommerce channels for convenience, many are still willing to go to brick-and-mortar malls for unique, site-specific experiences. Seizing on this demand, Mall of America, the largest shopping center in North America, announced Friday (May 17) that it will soon open an on-site game-show-style amusement center, Great Big Game Show, where consumers play the sorts […]
May 31, 2023
Merchants are embracing smaller footprints in a greater effort to cut costs and renew customer focus. Marking a significant shift in retailer strategy, major stores determined to adapt to the...
August 03, 2021
Despite concerns that the spread of the COVID-19 Delta variant could impact consumer spending as pandemic anxiety rises again and mask mandates are reintroduced across the U.S., mall operator Simon...
May 25, 2020
The pandemic was unprecedented when it showed up in February and March; the phases of its aftermath will also be without a reference point. While it’s clear that the digital...
September 30, 2024
Mall giant Simon Property Group has launched an advertising campaign aimed at younger consumers. “Dubbed ‘Meet Me @themall™,’ the multifaceted campaign blends ‘80s and ‘90s nostalgia with a new generation who wants to shop, eat, stay and play at the mall as much as their parents do,” the company said in a news release Monday […]
June 09, 2024
Don’t write any obituaries for the American shopping center just yet. As The New York Times (NYT) reported Sunday (June 9), retail landlords are now finding themselves with soaring demand...
April 24, 2024
Foot Locker has unveiled its “store of the future” in Wayne, New Jersey. This new retail format will inform the footwear and apparel retailer’s global refresh, as information gleaned from it...
January 15, 2024
In the latest sign of trouble for the mall, several national retailers are moving outdoors. That’s according to a Monday (Jan. 15) Wall Street Journal (WSJ) report, which said that...
