Mars is reportedly in discussions to acquire snack maker Kellanova in a deal worth about $30 billion. The purchase could come about “imminently,” The Wall Street Journal reported Monday (Aug. 5), citing unnamed sources. The acquisition would be among the biggest deals of 2024. Kellanova...
As Super Bowl weekend has consumers across the United States focused on one thing, brands and retailers are going all out to seize the opportunity to capture shoppers’ attention. According to the NFL, 200 million people watched last year’s Super Bowl, 60% of the U.S....
The rising cost of candy has reportedly led consumers to rethink their Halloween plans. Candy and gum prices rose by 7.5% in September compared to the same period last year, reflecting the overall trend of increasing costs, The Wall Street Journal (WSJ) reported Friday (Oct. 27), citing...
As competition for consumers’ meal delivery spend heats up across businesses ranging from direct-to-consumer (D2C) sites and major food brands to restaurants and aggregators, Wonder is now set to acquire Blue Apron. The meal kit company announced Friday (Sept. 29) that it has entered into...
August 05, 2024
Mars is reportedly in discussions to acquire snack maker Kellanova in a deal worth about $30 billion. The purchase could come about “imminently,” The Wall Street Journal reported Monday (Aug. 5), citing unnamed sources. The acquisition would be among the biggest deals of 2024. Kellanova was once part of Kellogg, which split into two companies […]
October 27, 2023
The rising cost of candy has reportedly led consumers to rethink their Halloween plans. Candy and gum prices rose by 7.5% in September compared to the same period last year,...
March 23, 2023
In a bid to double its sales, candymaker Mars is upping its focus on pets. The maker of brands such as Snickers and M&Ms now derives 20% of its revenue...
September 01, 2022
Mars, which makes a wide variety of products, has said its portfolio will be available for same-day delivery through Instacart, a press release said. The partnership will offer convenience through...
