Outdoor Lifestyle news and trends

Solo Brands CEO Leans on In-Store Experience to Drive Customer Loyalty

April 04, 2023
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Solo Brands CEO Leans on In-Store Experience to Drive Customer Loyalty

April 04, 2023
The prevailing trend that has emerged from recent earnings reports is retailers’ emphasis on prioritizing core products, core customers and customer loyalty. Although not entirely new, these three elements underscore another year of “survival of the fittest.” Solo Brands, an outdoor lifestyle-focused company, is embracing this narrative and endeavoring to align itself with consumer values. […]