Pair Eyewear news and trends

Lids Co-Founder Launches ‘Make My Cap’ as Young Shoppers Demand Customization
Retail // April 10, 2024

As the rise of direct-to-consumer (D2C) enables more personalized experiences than ever, both in terms of the shopping journey and the products themselves, Lids’ co-founder is getting into custom headwear. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access...

Pair Announces $75 Million Series C as Shoppers Seek D2C Customization
Investments // October 12, 2023

Overall, the tide may be turning away from direct to consumer (D2C) toward brick-and-mortar, but shoppers continue to demand digital convenience when it comes to highly personalized items — a trend that is benefitting eyewear brand Pair Eyewear. Get the Full Story Complete the form...

Retailers Start New Traditions With Innovation Around The Holidays
Retail // November 29, 2019

Today, of course, is the day after Thanksgiving. After all the turkey and stuffing … if you live in the U.S., you could be gearing up to buy gifts in store or online. The deals might be intriguing – and the quantities may be limited....

Setting Sights On Children’s Customizable Eyewear
Retail // November 04, 2019

Pair Eyewear Co-Founder and CEO Nathan Kondamuri started wearing glasses when he was 8 years old, around second or third grade. He told PYMNTS in an interview that he remembers “how daunting” and uncomfortable “of an experience it was getting glasses for the first time.” It’s...