Points news and trends

Visa, Accor Team To Push Loyalty Past Points To Preference
VISA // February 18, 2020

There has been no shortage of new takes on card-based loyalty schemes — especially in the last decade as digital has exploded and the competition for customer spend has become increasingly tight. Particularly, in the travel and hospitality sector, co-branded card programs have flourished. But...

Retailers Up Their Loyalty And Rewards Games
Retail // July 25, 2019

Recent days have brought new evidence of the importance of robust loyalty and rewards programs in retail – an area of ongoing innovation, and where merchants of all types can stand apart in a fiercely competitive industry. That latest evidence comes from Chipotle Mexican Grill,...

Citi Revamps Rewards Program, Allows Cardmembers To Pay With Points
Consumer Finance // June 26, 2019

Citi has announced a new feature that allows qualifying cardmembers to shop and receive real-time alerts to redeem their ThankYou Points for eligible purchases. This new Pay With Points feature allows Citi Prestige, Citi Premier, Citi Rewards+ and Citi ThankYou Preferred cardmembers to redeem their...

When Points Programs Fail To Score Points
Payment Methods // November 08, 2017

How to get customers to stay loyal? To win the game of hearts and minds? Meet them on their own turf — on the devices they want to use and through the programs they’ll want to embrace. Easier said than done, but as Bridge2 Solutions’...

Interviews & Exclusives
Visa, Accor Team To Push Loyalty Past Points To Preference

February 18, 2020
There has been no shortage of new takes on card-based loyalty schemes — especially in the last decade as digital has exploded and the competition for customer spend has become increasingly tight. Particularly, in the travel and hospitality sector, co-branded card programs have flourished. But for all the claims of novelty, many are centered around […]

When Points Programs Fail To Score Points

November 08, 2017
How to get customers to stay loyal? To win the game of hearts and minds? Meet them on their own turf — on the devices they want to use and...

Quick Reads
American Express Taps Point.me to Facilitate Using Points for Flights

March 11, 2024
American Express has partnered with point.me to make it easier for cardholders to find and book flights with their rewards points. Point.me, a points and travel reward search platform, will provide features to help cardholders find flight options with their American Express Membership Rewards points, compare the options across more than 150 airlines, and book the flight […]

Citi Revamps Rewards Program, Allows Cardmembers To Pay With Points

June 26, 2019
Citi has announced a new feature that allows qualifying cardmembers to shop and receive real-time alerts to redeem their ThankYou Points for eligible purchases. This new Pay With Points feature...

Groupon Partners With Points To Launch Loyalty Commerce Initiative

October 26, 2017
Points, the global leader in powering loyalty commerce, announced a partnership with Groupon to supply new loyalty offers to its extensive user base. When Groupon’s U.S. users make a purchase,...

PayPal Deals With Chase, Citi Enables New Ways To Pay

July 21, 2017
Mobile payments company PayPal made two big announcements on Thursday (July 20): that it is teaming up with JPMorgan Chase to further expand its mobile payment services, and that it...