Privacy Sandbox news and trends

Google Cookie Phase Out Postponed Yet Again
Google // April 24, 2024

Google has once again delayed plans to eliminate third-party cookies on its Chrome browser. The tech giant made that announcement Tuesday (April 23) evening, soon after a British regulator expressed concerns about Google’s proposed alternative to using cookies, known as the Privacy Sandbox. Third-party cookies — pieces of...

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British Regulators Monitoring Google’s Decision to Continue Allowing Third-Party Cookies

July 23, 2024
British regulators are reportedly monitoring Google and the digital advertising industry after the tech giant said Monday (July 22) that it will continue to allow cookies in its Chrome browser, while allowing users to turn them on or off. Google had pledged in 2020 to eliminate all cross-website cookies within two years, and its announcement […]

Google Cookie Phase Out Postponed Yet Again

April 24, 2024
Google has once again delayed plans to eliminate third-party cookies on its Chrome browser. The tech giant made that announcement Tuesday (April 23) evening, soon after a British regulator expressed concerns about Google’s...