Rewards news and trends

Gasoline Discounts Fuel Latest Amazon-Walmart Competition Clash
Walmart Amazon whole paycheck // October 24, 2024

In today’s competitive retail arena, Amazon stepped up its game by announcing that Prime membership will now include fuel savings, allowing members to save up to 10 cents per gallon at participating gas stations. This initiative from Amazon comes four years after Walmart introduced similar...

81% of Consumers Want Incentives to Use Pay-by-Bank Tools
Payment Methods // October 23, 2024

Despite the potential benefits of pay by bank as a payment method, consumer adoption remains limited. A PYMNTS Intelligence Report, What Consumers Need for Pay by Bank to Catch On, in collaboration with Trustly, indicates that many consumers remain unaware of this payment option and...

SoFi Adds Credit Cards Focused on Rewards and Credit Scores
Credit Cards // October 09, 2024

SoFi Technologies has added two new credit cards to its one-stop shop for digital financial services. One card is designed for consumers who prioritize earning rewards on their daily spending, while the other is for those focused on building or improving their credit scores, the...

Rite Aid CMO Says ‘Data Is Our Best Friend Right Now’
Retail // October 07, 2024

Data, in the right hands, can be a business leader’s magic wand. “Data is our best friend right now,” Jeanniey Walden, the chief marketing and customer officer at Rite Aid, told PYMNTS, noting that following an 11-month period in bankruptcy, Rite Aid has emerged with a refined...

Interviews & Exclusives
Gasoline Discounts Fuel Latest Amazon-Walmart Competition Clash

October 24, 2024
In today’s competitive retail arena, Amazon stepped up its game by announcing that Prime membership will now include fuel savings, allowing members to save up to 10 cents per gallon at participating gas stations. This initiative from Amazon comes four years after Walmart introduced similar fuel savings in its Walmart+ loyalty program and increased discounts […]

Rite Aid CMO Says ‘Data Is Our Best Friend Right Now’

October 07, 2024
Data, in the right hands, can be a business leader’s magic wand. “Data is our best friend right now,” Jeanniey Walden, the chief marketing and customer officer at Rite Aid, told PYMNTS,...

Amex Urges Merchants to Embrace Digital Loyalty’s Hyper-Personalization Mandate

July 17, 2024
If a business doesn’t meet its customers’ needs, its competitors will be happy to. That’s increasingly the reality for businesses today. In an era where consumer expectations around convenience and...

5 Metrics to Elevate Your Loyalty Program

July 04, 2024
Brands use loyalty programs to increase sales, acquire and retain members, enhance the customer experience and create advocates. Return on investment (ROI) is foremost among any brand’s metric to measure...

Quick Reads
SoFi Adds Credit Cards Focused on Rewards and Credit Scores

October 09, 2024
SoFi Technologies has added two new credit cards to its one-stop shop for digital financial services. One card is designed for consumers who prioritize earning rewards on their daily spending, while the other is for those focused on building or improving their credit scores, the company said in a Wednesday (Oct. 9) press release. “We’re excited […]

Ascenda Adds Uber to Grow Rewards Network

September 19, 2024
Rewards network Ascenda says it is getting bigger with the help of Uber. The company announced Thursday (Sept. 19) that it was expanding its network to let its FinTech and...

Yonder Raises $31 Million to Expand Credit Card Outside UK

September 19, 2024
Yonder has raised 23.4 million pounds (about $31.1 million) to expand its credit card designed to help cardholders build good credit habits while earning rewards. The London-based company will use...

DOT Launches Inquiry Into Rewards Programs of 4 Airlines

September 05, 2024
The Department of Transportation (DOT) has launched an inquiry into the rewards programs of the four largest U.S. airlines, saying it aims to protect customers from practices that are potentially unfair,...