In theory, a rewards program tied to customer loyalty is a totally logical acquisition tool. Customers prone to come in anyway are incented further with points (or stars, or cash back savings), which bring them in, which draws spend, which creates more points and rewards,...
Heath Ceramics is not a newcomer to the world of retail. Founded by San Francisco artist Edith Heath in the 1940’s – Heaths earthenware ceramics, uniquely textured designs and unusual color patterns have set the brand apart from its earliest days when all the pieces...
Urban Outfitters’ announcement that it was moving into the world of fashion for rent about a month ago was surprising — and also not. The offering itself is somewhat familiar to apparel market watchers who have watched the evolution of the rental clothing box industry...
There is no shortage of direct-to-consumer (DTC) eCommerce firms offering luxurious, hotel-quality sheets to consumers — and doing so at a price that reflects a more middle class-focused approach to normally luxury items. Boll & Branch, Brooklinen and Parachute all offer something in that vein. A new...
May 02, 2018
It’s not easy to stay on the cutting edge of technology when the cutting edge is always changing — and can always be counted on to be expensive. Experimenting with a new technology can be intimidating enough, not to mention buying in for several thousand dollars to even conduct the experiment. Maybe customers really do […]