Social Media news and trends

Data-Driven Dining: How McDonald’s, Chipotle and Chili’s Are Tapping Data to Fill Consumer Needs
Restaurant innovation // November 04, 2024

In the current landscape of fast-food and casual dining, brands like McDonald’s, Chipotle, and Chili’s are adapting to changing consumer preferences with value, innovation and engagement. McDonald’s is focused on providing everyday affordability while enhancing the customer experience, particularly through loyalty programs and menu adaptations...

X Doubles API Price and Adds Subscription Discounts
Social Commerce // October 30, 2024

X is hiking its API pricing while introducing discounted annual subscription rates. The Elon Musk-owned social media platform has increased the cost of its basic API tier from $100 to $200 and announced Wednesday (Oct. 30) that it would roll out higher limits and new endpoints for this...

Snap Seeks Deeper Customer Engagement via Simplified Version of Snapchat
Earnings // October 29, 2024

In a digital world where simplicity is king, Snap, the parent company of Snapchat, introduced a simplified version of Snapchat, organized into three main experiences: communicating with friends, using the camera, and viewing content. The redesign aims to elevate user engagement and discovery for creators....

J.P. Morgan Sues TikTok Users Over ATM ‘Glitch’
Legal // October 29, 2024

Over the summer, a curious fad went viral on TikTok, involving Chase Bank. People were writing fake checks and depositing them into the bank’s ATMs, withdrawing thousands of dollars thanks to a technical error — dubbed “the infinite money glitch” on TikTok and “check fraud”...

Interviews & Exclusives
39% of Zillennials Buy What Their Friends Recommend

October 18, 2024
The emergence of zillennials — consumers age 25 to 33 — reveals distinct shopping behaviors that extend beyond mere social media influence. Born between 1991 and 1999, these younger millennials and older Generation Z members prioritize online retail and exhibit unique preferences that retailers must understand to effectively reach this segment. A PYMNTS Intelligence Report, […]

79% of Millennials and Gen Z Turn to Social Media for Financial Advice

October 14, 2024
Social media algorithms have emerged as influential players in the realm of advice, effectively acting as pseudo-advisers for generations eager for financial literacy. A PYMNTS Intelligence report, “The New Challenges...

Headless Commerce Will Power the Heart of Future Online Experiences 

September 16, 2024
The digital commerce landscape is far from static. Within it, a new paradigm known as “headless commerce” is gaining significant traction. But what, exactly, is headless commerce? As Andrew Gordon,...

Walmart Hopes In-Person Advantage Can Shrink Amazon’s Fashion Lead

September 13, 2024
As Amazon outstrips Walmart in clothing sales, the latter is using its brick-and-mortar expertise in an attempt to close the gap. The big-box retailer announced Friday (Sept. 6) the launch...

Quick Reads
Target Plans Holiday-Themed Upgrades In Store and Online

November 05, 2024
Target is getting a holiday makeover as retailers prepare for a potentially tepid shopping season. The retailer announced recently that it would be turning its physical and digital retail presence into a “fantastical destination” for the holidays, outfitting stores with things like peppermint swirl decor — in Target’s standard red and white colors — and (in some stores) […]

X Doubles API Price and Adds Subscription Discounts

October 30, 2024
X is hiking its API pricing while introducing discounted annual subscription rates. The Elon Musk-owned social media platform has increased the cost of its basic API tier from $100 to $200...

J.P. Morgan Sues TikTok Users Over ATM ‘Glitch’

October 29, 2024
Over the summer, a curious fad went viral on TikTok, involving Chase Bank. People were writing fake checks and depositing them into the bank’s ATMs, withdrawing thousands of dollars thanks...

Meta Reportedly Takes on Google With AI-Powered Search

October 28, 2024
Meta is reportedly creating an artificial intelligence-powered search engine to lower dependence on Google. The tech giant’s web crawler would be able to offer conversational answers to queries about current...