Starbucks is seeing its artificial intelligence data efforts boost its rewards program effectiveness, incentivizing consumers to spend more and visit more often. On a conference call Tuesday (Jan. 30) accompanying the coffeehouse giant’s first-quarter fiscal 2024 earnings report, CEO Laxman Narasimhan discussed the company’s successful...
Starbucks is adding two new rewards partners to grow loyalty engagement and reach new customers. The world’s largest restaurant chain by revenue shared in its 2023 Reinvention Update and Holiday Launch presentation Thursday (Nov. 2) how, following its loyalty partnership with Delta, the company is...
Starbucks reported in its third quarter earnings results on Tuesday (July 28) that the ranks of its 90-day active Starbucks Rewards members dropped 5 percent year over year in the U.S. to 16.3 million because of “reduced customer frequency” mainly attributed to temporary store closures...
As Starbucks continues to pursue new opportunities to expand digital customer relationships, the quick-service coffee chain reported growth in the ranks of its rewards program membership. The company saw active Starbucks Rewards membership in the U.S. grow to 17.6 million active members at the end of...
October 31, 2019
As Starbucks continues to pursue new opportunities to expand digital customer relationships, the quick-service coffee chain reported growth in the ranks of its rewards program membership. The company saw active Starbucks Rewards membership in the U.S. grow to 17.6 million active members at the end of Q4, which marked a year-over-year increase of 15 percent. Starbucks […]
July 27, 2018
Loyalty and mobile continued to do some productive lifting for Starbucks in its fiscal third quarter of 2018, as those two factors contributed to an 11 percent year-over-year revenue increase,...
April 05, 2018
Starbucks Coffee Korea Co. is launching voice ordering through Bixby, becoming the first retailer to use Samsung’s voice assistant for orders and payment. The company is a joint venture between...
February 02, 2018
Starbucks and Chase announced Thursday (Feb. 1) that they were rolling out a Starbuck Rewards Visa Card, a co-branded credit card integrated with the Starbucks Rewards loyalty program. In a...
