Verizon has unveiled a suite of initiatives designed to enhance customer choice and flexibility, marking an evolution in its brand strategy. The telecommunications giant has introduced programs aimed at enriching customer experiences across its portfolio. Central to Verizon’s strategy is the introduction of subscription-based and...
Target is facing increased competition from online retailers with faster delivery and a wider selection of products. Customers are also shopping less frequently in physical stores. As a result, Target officials want to elevate their in-store experience to differentiate the retailers from competitors like Amazon...
As Taco Bell continues its paid subscription push — its “passes” — the quick-service restaurant (QSR) giant is seeing that, by offering a wider range of options tailored to different customers’ tastes, it can more broadly and effectively drive engagement amid inflation. The restaurant’s passes...
As retailers look to win subscribers over to their paid membership programs to bring in revenue and drive loyalty, PYMNTS Intelligence indicates that, if Walmart+ Week was any indication, beauty deals can go a long way toward driving adoption. By the Numbers The “Walmart+ Week...
July 12, 2024
As Taco Bell continues its paid subscription push — its “passes” — the quick-service restaurant (QSR) giant is seeing that, by offering a wider range of options tailored to different customers’ tastes, it can more broadly and effectively drive engagement amid inflation. The restaurant’s passes offer consumers one daily free order of a given menu […]
July 03, 2024
As Walmart and Amazon leverage their paid membership programs to drive loyalty, the former is seeing millennials prove to be the most eager to subscribe. By the Numbers “Walmart+ Week...
June 06, 2024
There are summer vacations. Then there are high-end summer vacations. And then there’s Inspirato. Bringing an innovative subscription and membership model to its affluent clientele, the company has just turned...
May 31, 2024
As Amazon looks to make its Prime membership increasingly indispensable to customers’ day-to-day lives, the eCommerce giant’s new partnership with Grubhub aims to drive more frequent engagement with the subscription’s...
July 11, 2024
Amazon entered into an $80 million deal that will bring comedian Dax Shepard’s podcast “Armchair Expert” to the Wondery platform. Wondery will exclusively distribute and sell ads for the podcast, co-produce two new podcasts, offer a livestream of the show each year, and get a first-look option for any new podcasts Shepard creates, The Wall […]
July 10, 2024
CNN is reportedly cutting about 100 jobs as it prepares its new CNN.com subscription product. That’s according to a Wednesday (July 10) report by The Wall Street Journal (WSJ), which notes the move...
July 02, 2024
Netflix reportedly began phasing out its cheapest ad-free tier for existing subscribers after saying in January that it planned to do so. Social media users in Canada and the United...
June 28, 2024
Philippine lawmakers reportedly approved a bill that would tax foreign digital services, including streaming services like Netflix, HBO and Disney+. Having passed both the Senate and the House of Representatives,...
