By year’s end, hundreds of Taco Bell drive-thrus could be taking orders without a human on the other end of the speaker. Yum Brands’ ambitious deployment of artificial intelligence (AI) at its flagship Mexican-style fast food chain signals a potential sea change in how America...
As Yum Brands aims to be a “leading global digital restaurant company,” per CEO David Gibbs, the quick-service restaurant (QSR) giant is tapping its tech acquisitions to create a unified eCommerce ecosystem on which to layer artificial intelligence (AI) capabilities to drive sales and productivity....
Taco Bell will add AI voice technology to hundreds of its drive-thrus by year’s end. It’s part of parent Yum! Brands’ plans to integrate voice artificial intelligence (AI) to its stores around the world, the company announced Wednesday (July 31). “The rollout of Voice AI...
As the restaurant industry aims to figure out how to use subscriptions to drive loyalty, some are finding that offering free menu items is not particularly cost effective, instead shifting to discounting models. In the United Kingdom, coffee chain Pret a Manger has reportedly drawn...
July 12, 2024
As Taco Bell continues its paid subscription push — its “passes” — the quick-service restaurant (QSR) giant is seeing that, by offering a wider range of options tailored to different customers’ tastes, it can more broadly and effectively drive engagement amid inflation. The restaurant’s passes offer consumers one daily free order of a given menu […]
June 08, 2022
With the dramatic shifts in restaurant customer behavior seen in the past couple of years, major brands are rethinking their store formats to target the needs and expectations of the...
December 01, 2021
Third-party delivery aggregators are emerging as one of the business success stories of the pandemic, and major players have continued to maintain gains. Their expedited rise in importance has also...
April 09, 2021
The events of the last 13 months have presented the restaurant industry with unprecedented challenges, forcing them to reconsider everything from digital technologies to supply chain logistics to restaurant operations...
July 31, 2024
Taco Bell will add AI voice technology to hundreds of its drive-thrus by year’s end. It’s part of parent Yum! Brands’ plans to integrate voice artificial intelligence (AI) to its stores around the world, the company announced Wednesday (July 31). “The rollout of Voice AI technology in Taco Bell, currently in more than 100 Taco […]
April 01, 2024
Fast food company Yum Brands aims to deploy artificial intelligence (AI) across the operations of its restaurants. The parent company of Taco Bell, Pizza Hut, KFC and The Habit Burger...
February 07, 2024
Taco Bell parent Yum Brands is continuing its investment in digital technology. During a quarterly earnings call Wednesday (Feb. 7), CEO David Gibbs noted that digital sales were up 22%,...
July 09, 2023
Marriage rates are on the decline. Spending on weddings? A different story. As the Financial Times noted in a Saturday (July 8) opinion piece, while the popularity of weddings has dropped,...
