It was a highly successful business model, at least for a while. But the recent filing of Thrasio Holdings for Chapter 11 this week points to how Amazon aggregators have been facing a reckoning that would have seemed unimaginable during the halcyon days of eCommerce...
Thrasio, a prominent eCommerce startup specializing in acquiring consumer brands sold on Amazon, is reportedly grappling with financial difficulties following a decline in online spending in the wake of the COVID-19 pandemic. To tackle this issue, the company is actively exploring restructuring options and has...
There are downturns, and then there are the routs signaling that something’s changed. Changed in the minds of retail investors, and also for the institutions and the investors that ante up the capital that helps startups make the leap onto the public markets. It seems...
Amazon private brands aggregator Thrasio Holdings is planning to invest over $500 million to enter the marketplace in India following the acquisition of India’s direct-to-consumer (D2C) durable brand Lifelong Online. “In addition to acquiring and growing digital-first businesses, we plan to participate in the ‘make...
May 16, 2022
There are downturns, and then there are the routs signaling that something’s changed. Changed in the minds of retail investors, and also for the institutions and the investors that ante up the capital that helps startups make the leap onto the public markets. It seems that the Nasdaq has a reliable trend — down — […]
August 05, 2020
In Greek mythology, Thrasos is the character that personifies boldness. Drop the ‘os’ and add an ‘io,’ and it’s a company that personifies the fast track to digital commerce success....
September 08, 2024
The collapse of eCommerce startup Thrasio has reportedly triggered a fight between its former private equity backers. Oaktree Capital Management has written a letter to private equity (PE) firms Silver Lake and Advent criticizing them for their oversight of Thrasio, the Financial Times (FT) reported Sunday (Sept. 8). All three firms had backed Thrasio, which […]
September 27, 2023
Thrasio, a prominent eCommerce startup specializing in acquiring consumer brands sold on Amazon, is reportedly grappling with financial difficulties following a decline in online spending in the wake of the...
January 14, 2022
Amazon private brands aggregator Thrasio Holdings is planning to invest over $500 million to enter the marketplace in India following the acquisition of India’s direct-to-consumer (D2C) durable brand Lifelong Online....
December 15, 2021
On Wednesday (Dec. 15), third-party aggregator Thrasio Holdings, Inc. — which boasts more than $1 billion in annual revenue and more than 200 brands under its stewardship — added product...