Vitamin Shoppe news and trends

Vitamin Shoppe Parent Goes Private in $2.6 Billion Deal
Retail // May 11, 2023

Franchise Group, owner of retailers like Vitamin Shoppe, is set to become a private company. The retail holding company announced in a news release Wednesday (May 10) that it would be taken private by a group led by CEO Brian Kahn in a deal worth...

How Does a $1.5B Specialty Retailer Pull off an $8B Take-Under of Kohl’s?
Retail // June 07, 2022

After more than a year of activist approaches, breakup proposals and rebuffed board shake-up plans, Kohl’s announced Monday (June 6) that it was entering into three weeks of exclusive negotiations to sell itself to a little known vitamin and pet shop retailer that’s only about one-fifth...

The Vitamin Shoppe Turns To eCommerce, Subscriptions To Supplement Its Brick-And-Mortar Business
Omnicommerce // May 21, 2018

From fitness freaks to makeup mavens, Health and Beauty shoppers are going mobile. The latest Omni Usage Index reports 44 percent of these consumers use retailer mobile apps  a far higher percentage than other retail verticals can boast. But with consumers giving retailers an...

NEW DATA: Why 44 Percent Of Health And Beauty Customers Use Retailers’ Mobile Apps
Omnicommerce // May 18, 2018

For years, pundits and industry experts have been predicting the end of brick-and-mortar business. But those rumors of demise may have been greatly exaggerated, with merchants like French-import Sephora expanding their network of physical locations in recent years. But while brick-and-mortar business rolls on, some...

Interviews & Exclusives
The Vitamin Shoppe Turns To eCommerce, Subscriptions To Supplement Its Brick-And-Mortar Business

May 21, 2018
From fitness freaks to makeup mavens, Health and Beauty shoppers are going mobile. The latest Omni Usage Index reports 44 percent of these consumers use retailer mobile apps  a far higher percentage than other retail verticals can boast. But with consumers giving retailers an average satisfaction score of just 37.9 out of 100, many merchants are seemingly missing the mark. PYMNTS examines 900-plus data points to gauge where merchants are excelling and where they’re falling behind, inside the Index.

Quick Reads
Vitamin Shoppe Owner Franchise Group Filing for Bankruptcy

November 03, 2024
Franchise Group (FRG), owner of Vitamin Shoppe and Pet Supplies Plus, is filing for bankruptcy. The company announced a restructuring plan Sunday (Nov. 3), as well as plans to shutter one of its holdings, furniture chain American Freight. “Today’s announcement to de-lever our balance sheet is a pivotal step forward in enabling our market-leading businesses […]

Vitamin Shoppe Parent Goes Private in $2.6 Billion Deal

May 11, 2023
Franchise Group, owner of retailers like Vitamin Shoppe, is set to become a private company. The retail holding company announced in a news release Wednesday (May 10) that it would...

The Vitamin Shoppe Launches Subscription Service

August 15, 2017
The Vitamin Shoppe customers can now subscribe to the retailer and receive personalized sample kits, Chain Store Age reports. The company designed the service in a collaboration with branding firm...

PYMNTS’ Daily Data Dive: Vitamin Shoppe’s 2016 Direct Sales Stay Afloat

March 03, 2017
The eCommerce arena is taking retailers on by storm. As more businesses are making their transition to an online focus, they may see stagnant sales. This is what happened with...