To Vaccinate Or Not To Vaccinate: Measuring The Impact Of A Covid-19 Vaccine On Consumers’ Digital Lifestyles

The Pandemonics series measures the impact of the COVID-19 global pandemic on consumer and merchant behavior and explores the accelerated shift to a digital-first world. This particular edition is based on a survey of 2,806 U.S. consumers and it seeks to measure how access to a COVID-19 vaccine is likely to impact consumers' shopping and payment behaviors.
Key Findings in the Study Include:
  • 79 percent: Portion of consumers that are unlikely to return to their old ways of purchasing because they have acclimated to their new digital lifestyles
  • 40 percent: Share of consumers that plan to leave their house no more often than they do now, even after a vaccine is introduced
  • 25 percent: Portion of Gen X consumers that are not interested in getting a vaccine

Pandenomics® Report

Main Street Index Q3 2022: The Post-Pandemic State Of Play For Main Street Businesses
The Post-Pandemic Consumer At 18 Months
The Main Street Merchant Index
The Digital Transformation Of Main Street SMBs
After Vaccines: What Mass Vaccinations Mean For Main Street Merchants
Consumers And The New Retail Landscape
The New Digital Consumer
2021's Main Street Business Survivor
Mapping Consumers’ Return To The Physical World
Main Street SMBs: The 18-Month Outlook Brief
The Emerging Post-COVID-19 Consumer Survey
Main Street's Six-Month Checkpoint