Chicos: Flexible Payment Options Help Consumers Click Buy, Not Goodbye

Buy Now, Pay Later Tracker® - January 2021

The “Buy Now, Pay Later Tracker®,” a PYMNTS and Afterpay collaboration, brings you the latest news and research from the buy now, pay later space. It features new data about how and when consumers across the financial spectrum turn to BNPL and explains why some fashion retailers are adopting the payment option.

Inside the January Tracker

An interview with Chico’s FAS vice president of digital Stacey Blicker on why installment payment plans are desirable for consumers who are unable or unwilling to use credit cards
The latest BNPL headlines, including findings on buy now, pay later’s appeal among U.S. bridge millennials and new data about high-income Black Friday shoppers’ preference for the payment option
A in-depth analysis of the extent to which BNPL offerings are making inroads among both consumers living paycheck to paycheck and those with more financial stability