Credit Unions

Credit Unions
Credit Union Growth Must Balance Personal Connection to Members With New Digital Tech
December 22, 2021

Credit unions (CUs) have seen some impressive growth throughout the pandemic. But in an interview with PYMNTS, PSCU Senior Vice President and Chief Growth Officer Brian Scott said there’s room for further improvement, leveraging the competitive advantages CUs already enjoy. In short, they can use...

Credit Unions
Data and Digital Services Help Credit Unions Keep Competitive Edge
December 16, 2021

No matter where you look, financial service firms had quite a year in 2021. In some cases, that year was a banner year, marked by swelling account balances, soaring debit activity, heady paces of home buying and, by extension, mortgage originations. Todd Clark, CEO and...

Credit Unions
Deep Dive: How CUs Can Leverage Personalized Service To Capture Business Banking Opportunities
December 13, 2021

Credit unions (CUs) may attract consumers for the contrast in their offerings compared to other financial institutions (FIs). Members may feel they encounter better customer service and personal attention at CUs than at larger FIs or banks. CUs also tend to offer more personal financial...

Credit Unions
Truliant Federal Credit Union on Personalizing Digital-First Business Banking
December 10, 2021

Credit unions are masters of high-touch personal service but need 24/7/365 tools to win small business members. In the Credit Union Tracker, Truliant Federal Credit Union’s Jeff Hibbard explains how success with SMBs must include both.

Credit Unions
Credit Unions Mix Personal Service, 24/7 Digital Support to Win Small Business Customers
December 09, 2021

Credit unions (CUs) are well-suited to the unique needs of small businesses which struggle to find the services they need through other financial institutions (FIs), such as small loans with less return for lenders. Overall, members already have a high interest in business lines of...

Credit Unions
Credit Unions That Lag on Digital Strategy Lose out on Customer Loyalty
December 07, 2021

For financial institutions of all types — but especially credit unions — the great digital shift has taken on special urgency over the past 18 months. Most of them, at least. PYMNTS/PSCU joint research recently found that as many as 15% of CUs still haven’t...

Credit Unions
Pathways Teams With PSCU’s Lumin Digital for Online Banking Support
December 02, 2021

PSCU subsidiary Lumin Digital has closed a deal to provide online and mobile-digital banking services for Pathways Financial Credit Union’s 50,000 consumer and business members in Ohio. The multi-year agreement takes effect in April 2023 when Pathways goes live on the Lumin Digital platform. Greg...

Credit Unions
Direct Credit Card Issuing Helps Small Banks, Credit Unions Compete With Larger FI Rivals
November 23, 2021

Long stuck with cookie-cutter credit issuing capabilities due to their size, staffing, partners and geographical limits, small financial institutions (FIs) have been at a distinct disadvantage in the crowded credit card market. But issuer processors like i2c are changing the dynamic, giving them direct issuing...

Credit Unions
CUSO PSCU Taps Upcycled Card Group CPI to Lower Plastic Waste
November 15, 2021

Credit union service organization (CUSO) PSCU is honoring National Recycling Day on Monday (Nov. 15) with a move to reduce plastic waste via a strategic collaboration with ecofriendly card provider CPI Card Group. CPI’s cards lower the need for first-use plastic by making use of...