Subscription Commerce

Subscription Commerce
How KONG Box Works To Counteract Inactive Subscriber Churn
April 27, 2021

More than 63 million U.S. households own a dog, according to an American Pet Products Association survey from 2019, a number that has increased within the last year, as adoption rates rose by 15 percent in 2020. Many consumers, hunkering down and working remotely, have...

Subscription Commerce
KONG Box Curbs Inactive Churn With Seamless Payments
April 26, 2021

Consumers have greatly altered their behaviors during the pandemic for everything from how they work to how they buy groceries. The global health crisis has devastated many industries and areas of the global economy, yet subscription services have managed to not only survive, but thrive....

Subscription Commerce
Study: US Consumers Weigh In On D2C Conversions And ‘Must-Haves’ Vs ‘Nice-To-Haves’
April 20, 2021

Survey over 2,000 U.S. consumers about subscription experiences, and you’re bound to get illuminating answers. Like how much people love their subscriptions. Until they don’t. The PYMNTS 2021 Subscription Commerce Conversion Index, a sticky.io collaboration, looks at the mushrooming direct-to-consumer (D2C) movement as it stands...

Subscription Commerce
NEW REPORT: Key Features Convert The Subscription Curious Into Long-Term Subscribers
April 15, 2021

The pandemic has dramatically changed the way that United States consumers use subscription services. Many consumers have been eager to discover new eCommerce experiences while they are stuck at home, with subscriptions being one of their favorite new avenues for exploring new goods and services....

Subscription Commerce
Subscription Models Begin To Explore Financial Services Arena
February 18, 2021

The landscape has changed remarkably for financial institutions (FIs) over the last decade. Since the Great Recession, interest rates have been close to zero or at zero — a situation that has changed the revenue and profitability equation for banks over the past decade. Fees...

Subscription Commerce
SaaS Firm Freshworks Hits $300 Million In Annual Sales, Eyes IPO
February 16, 2021

San Mateo, California-based Freshworks said Tuesday (Feb. 16) that it has reached $300 million in annual recurring revenue, or subscription revenue, which amounts to a 40 percent growth in 2020 compared to the previous year. Meanwhile, the company has its sights on having an initial...

Subscription Commerce
Digital IDs Reduce Churn For Subscription Firms
February 05, 2021

All subscription companies want to reduce churn — especially in the digital age, where switching costs can be low. Consumers, on the other hand, want options to negatively affect that churn, with PYMNTS research showing that the most common reason prompting them to cancel relates...

Subscription Commerce
All About The Bundles: Subscription Firms Package Data And Customization To Build Trust
January 22, 2021

The subscription business is all about the bundles. For years “unbundling” disparate elements of subscription offers were all the rage when it came to reaching consumers. The concept of “bundle” became interchangeable with the concept of bloat, which meant consumers had to pay a lot...

Subscription Commerce
Coke Says Things Go Better With … Subscriptions
January 20, 2021

Even Coca-Cola has had a rough year at the hands of COVID-19. Its most recent quarterly earnings showed an unheard-of 9 percent decline as consumers cut back on consuming its sugary drinks outside the home – and their in-home consumption just couldn’t make up the...