At their core, subscription services are simple and straightforward. A consumer pays a recurring fee and, in return, receives access to a selection of goods and services. Subscription merchants have duplicated this simple formula within every industry imaginable, but few today offer subscription services that...
Recent winter storms no doubt reminded many consumers and content providers about the high societal value of binge-watching TV. It might not appeal to everyone, but hibernating inside, cozy and warm under a blanket, and getting lost in the latest season of an exciting (or...
Roku, a company that makes a video device allowing customers to watch streaming services like Netflix, announced on Wednesday (Jan. 2) that it’s starting a premium video channel service for a subscription fee, according to a report by Reuters. Channels like Showtime, Starz and Noggin,...
It’s easier to ask for forgiveness than permission, goes the saying. For MoviePass, might forgiveness be in the offing? The New York Times reported Thursday (December 6) that the subscription service firm seeks to gain more solid footing — and some measure, perhaps, of positive...
Customers who need long-term vehicles now have options other than just buying or leasing. Several automakers, mainly from the luxury market, are turning to subscriptions to give consumers more flexibility and access to their vehicle lineups. The following Deep Dive looks at the rise of...
Whether it’s monthly meals, movies or cars, consumer fatigue spares no subscription — as novelty fades, a cancel button is just a click away. Amy Norman, co-CEO of educational content provider Little Passports, sees an opportunity to reduce churn by using character-driven stories to build...
The subscription market is rapidly changing, as legacy players and new companies compete for subscribers. However, while this growth is good news for many in the space, the market is becoming more competitive, and subscription-based companies are learning an important lesson: Embrace change or get...
Subscription commerce stands as one of the hotter parts of retail, with companies such as Lyft launching subscription plans and other firms expanding their existing subscription services. But news involving lingerie retailer Adore Me shows how the model, if not handled properly, could lead to...
The search for inexpensive college textbooks can overwhelm students juggling tuition, food and housing costs. The prices that students must often pay at college bookstore for their required, limited-circulation reading materials often force them to obtain the books through questionable means — if they bother...
