Verizon has unveiled a suite of initiatives designed to enhance customer choice and flexibility, marking an evolution in its brand strategy. The telecommunications giant has introduced programs aimed at enriching customer experiences across its portfolio. Central to Verizon’s strategy is the introduction of subscription-based and...
As Taco Bell continues its paid subscription push — its “passes” — the quick-service restaurant (QSR) giant is seeing that, by offering a wider range of options tailored to different customers’ tastes, it can more broadly and effectively drive engagement amid inflation. The restaurant’s passes...
The New York Times plans to put its top podcasts behind a paywall. The company is considering giving only subscribers access to new episodes of “Serial,” and allowing nonsubscribers to access only the three most recent episodes of “The Daily,” The Wall Street Journal (WSJ)...
The Federal Trade Commission (FTC) is taking action against Adobe and two of its executives, alleging that they deceived consumers by hiding an early termination fee on a subscription plan and making it difficult for customers to cancel their subscriptions. The agency’s federal court complaint...
Increasingly, when consumers go to the grocery store, it is just to buy food, such that leading grocery retailers are losing share of center-aisle products to eCommerce players such as subscription merchants. “We’ve seen an increasing trend, particularly with the subscription economy, for the center-aisle stuff —...
With consumers seeking more bang for their buck, retail merchants are rising to the occasion, offering discounts for subscribing, PYMNTS Intelligence finds. By the Numbers The PYMNTS Intelligence study “The Replenish Economy: A Household Supply Deep Dive,” created in collaboration with sticky.io, drew from a survey of...
Subscription management firm Recurly has added new dashboard reports to its platform. The reports have built-in benchmarks based on trends of more than 60 million subscribers on Recurly. They bring benchmarking data and analytics to merchants, letting them quickly identify opportunities, make informed decisions and drive growth...
Consumers who enroll in retail subscriptions for exclusive access demand to be kept in the loop about the status of their purchase through to the end of the transaction. By the Numbers PYMNTS Intelligence’s “The Impact of Subscription Models on Consumer Choice” drew from a...
With younger generations getting more of their day-to-day needs met via direct-to-consumer (D2C) subscriptions, investors are backing eCommerce wine platforms by the millions. Most recently, brand acquisition firm Full Glass Wine Co., which focuses on the D2C wine category, announced that it raised $14 million in...
