Subscriptions

Subscriptions
Dating Apps Target ‘Dating Sunday’ Boom to Push Paid Plans
January 08, 2024

With consumers following up on their New Year’s resolutions to get out there, dating apps are looking to seize on the start-of-year boom to drive adoption of their paid offerings. Sunday (Jan. 7) was Dating Sunday, the first Sunday of the year, so named by...

Subscriptions
BNPL Sways 1 in 5 Subscribers Eyeing Post-Introductory Discount Cancellations
January 08, 2024

Buy now, pay later (BNPL) has quickly become the preferred choice for consumers, particularly millennials. In fact, nearly 40% of millennials have utilized BNPL in the last year, outpacing other age groups. Recent data by PYMNTS Intelligence reveals that this payment method has a significant...

Subscriptions
Every Payment Recovery Method Counts for Subscription Merchants
January 04, 2024

For subscription commerce merchants, payment recovery methods are vital to protecting revenue, and the more such methods, the better. By the Numbers The PYMNTS Intelligence report “Decision Guide: Adopting Subscription Companies’ Top-Performing Payment Recovery Strategies” drew on a survey of 200 executives in the subscription...

Subscriptions
Retail Subscription Merchants With Product Ratings and Reviews Outperform Competitors
January 03, 2024

Top-performing retail subscription merchants offer consumers more crowdsourced information about product quality than their bottom-performing counterparts, suggesting that offering this information could play a key role in merchant success. By the Numbers The latest installment of the Decision Guide series by PYMNTS Intelligence, “The Retail...

Subscriptions
Free Shipping and Other Perks Can Turn Casual Subscribers Into Loyal Customers
January 03, 2024

People make resolutions in the new year and companies, including subscription-based firms, review their prices. Amazon Prime, Disney+ and Netflix, for example, either increased their prices in late 2023 or are about to increase them in early 2024. This will test the loyalty of some...

Subscriptions
Top-Performing Subscription Merchants Recover 60% of Failed Payments
December 28, 2023

Subscription companies lose an average of 9% of sales to failed payments. However, the top-performing merchants recover 60% of failed payments, saving ones that would have otherwise been lost, according to “The State of Subscription Business: Best Practices and Business Performance Drivers,” a PYMNTS and FlexPay collaboration....

Subscriptions
Convenience Drives Retail Subscription Adoption in Q4
December 28, 2023

With convenience emerging as the primary motivation for retail subscription adoption, retailers are challenged to adapt their strategies to meet customer expectations and capitalize on this growing trend. By the Numbers The December installment of the Decision Guide report, “The Retail Subscription Features That Make...

Subscriptions
Top-Performing Subscription Merchants Let Their Customers Take a Break
December 27, 2023

Top-performing retail subscription merchants offer their customers the option to take a step back, while merchants that do not provide this kind of flexibility tend to struggle. By the Numbers The December installment of the Decision Guide report, “The Retail Subscription Features That Make Top-Performing...

Subscriptions
6 in 10 Subscription Merchants Drive Conversion With ‘Buy Buttons’
December 22, 2023

As subscription merchants look to reduce transaction friction to increase conversion, the majority now offer “buy buttons.” By the Numbers The study “The Subscription Commerce Readiness Report: The Loyalty Factor,” a PYMNTS Intelligence and sticky.io collaboration, was based on a survey of 200 subscription commerce...