Preparing EMV For The Future

The EMV liability shift just got here, but the industry is already discussing its future.

Preparing EMV for the future

The EMV liability shift just got here, but the payments industry is already predicting challenges, forecasting trends and discussing multiple use cases. With roughly 250 million EMV chip cards out of 1.2 billion out there, the U.S. is said to be the largest EMV market in the world. But the road to 100 percent is long, and there are lessons to be learned from other markets.

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