Clickatell to Demo Chat Commerce Platform

Clickatell, mobile payments, texting, communications commerce

Mobile communications commerce company Clickatell will offer demonstrations of new payment capabilities through its Chat Commerce Platform at the Money 20/20 convention in Las Vegas, Oct. 24-27, according to a press release the company issued on Wednesday (Oct. 13). 

The company first connected internet businesses with consumers on mobile via text messaging in its inaugural year in 2000, according to its website. Today, Clickatell has 5 billion users in 200 countries and processes 1.5 million transactions daily. 

“With billions of consumers actively chatting on chat apps, we believe Chat Commerce is the future of digital commerce enabling brands to connect, interact and transact where their customers are,” said Clickatell CEO and co-founder Pieter de Villiers.

“Paying a utility bill should not take 15 minutes of your life every month. Imagine a utility company sending a simple notification in chat to customers for the amount due giving them the option to tap and pay the bill right there from within the notification itself. And, if the customer has a query, we enable brands to leverage a bot or live agents then and there in the same channel,” Villiers said.

Clickatell’s Chat Commerce Platform personalizes brand-specific communications and enables messaging and notifications. It also provides back-end system integration, a chat bot and an agent desk, enabling a bank to engage with customers interactively regarding balance inquiries or bill paying.

The platform supports API payments and digital transactions capabilities through the company’s Chat 2 Pay function.  

See also: Clickatell, Cybersource Offer Simplified Chat-Based Payment System  

As PYMNTS reported previously, Clickatell last month announced a partnership with Visa’s fraud management platform Cybersource to simplify chat-based payments and contact-free checkout as part of the Chat 2 Pay option.

Chat 2 Pay allows customers to make payments through chat messages rather than having to share credit card details over the phone or through a point-of-sale device.