Augmented reality (AR) has long been associated with games like Pokémon Go and Zombies, Run! However, AR is now rewriting the rules of the retail...
A Facebook executive has confirmed that the company is developing augmented reality glasses. “Yeah! Well of course we’re working on it,” Facebook’s head of augmented reality...
Lyft, the ride-hailing startup that is expected to launch an initial public offering (IPO) next year, has reportedly acquired Blue Vision Labs, the London-based augmented...
Spektral, a computer vision company located in Denmark, was acquired by Apple for more than $30 million. Sources reported that Spektral’s technology can accurately and...
One of the new realities of augmented reality is this: the technology is attracting more investment from China than from sources in North America. This...
5G is coming. Now if we can just figure out what it’s good for. That’s a little bit unfair, but it does reflect some of...
Sizzle Of The Week: AR/VR’s Retail Gains Augmented reality (AR) and virtual reality (VR) have spent much of 2018 generating buzz as a potential tool...
Call it the Great Trade-Off, perhaps: Consumers give up data to online merchants and marketers in exchange for free services, targeted offers, discounts and other...
Apple has made a new bet on augmented reality (AR), buying Akonia Holographics, which makes lenses for the technology. The secretive deal, confirmed this week,...