Despite it being a ghost town in IPOville, Oddity, a beauty and technology company responsible for managing brands like Il Makiage and Spoiled Child, has...
Category by category, the jousting for share of consumer spending is a pitched battle for Amazon and Walmart. One holdout, beauty and wellness, where the...
Ordering the right color foundation online can be hard, especially when you don’t know your shade to begin with — an issue makeup lovers know...
It has been another rough quarter for nearly all merchants and retailers, but especially for businesses whose main sales center around nonessential items. Target’s much-anticipated quarterly...
Sector brands and merchants may need to refine their digital approach to gain customer share as consumers seeking to bring beauty to their doorstep. Moving...
Launching a new product is hard, but launching a new molecule and formula is even harder, especially if there isn’t an already existing (and updated)...
The contemporary commerce experience has become an end-to-end, digitally seamless and frictionless experience. Merchant payment capabilities need to keep up with, and even help push...
The proliferation of celebrity-backed brands in recent years has led to a saturation of the market, resulting in a diminishing impact on audience engagement. Celebrities,...
As salons and spas across the country recover from the pandemic’s impact, an industry insider explains how digital systems are improving the customer experience and...