contextual commerce

Solving Social Commerce’s Conversion Problem
Solving Social Commerce’s Conversion Problem
February 24, 2020  |  Retail

The potential of social commerce – consumers transacting directly through their various social media channels – has been talked up for the better part of...

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NEW DATA: Consumers Like Cashier-less Retail But Retailers Aren’t Hitting The Mark
NEW DATA: Consumers Like Cashier-less Retail But Retailers Aren’t Hitting The Mark
February 11, 2020  |  Unattended Retail

Consumers’ interest in unattended commerce goes far beyond candy and soda vending machines. There are 48.6 million consumers in the U.S. who would like to...

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Transformations In Social Media Commerce And Restaurant Technology 
Transformations In Social Media Commerce And Restaurant Technology 
January 29, 2020  |  Today In Data

 Social media platforms are aiming to harness their contextual commerce potential. TikTok, which is mostly a destination for users seeking short-form videos, is now looking to better monetize...

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Making The Frozen Foods Section Ground Zero For Retail Reinvention
Making The Frozen Foods Section Ground Zero For Retail Reinvention
December 12, 2019  |  Retail

As most people who found themselves in a grocery store during the chaotic pre-Thanksgiving period will probably recall: some days shopping in a store, even...

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Hey Alexa, Do You Get Me?
Hey Alexa, Do You Get Me?
November 29, 2019  |  Amazon Technology

Machines don’t have feelings, at least not yet. But machines – notably, the voice-assisted and voice-activated devices that are increasingly populating consumers’ homes – are becoming much...

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Retail’s Next Act: The Connected Window Shopper
Retail’s Next Act: The Connected Window Shopper
November 12, 2019  |  Innovation

Consumers are individuals and want to be treated that way, but the brick-and-mortar experience was not always personalized. There was a time when consumers would...

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How Voice Will Capture The Connected Commerce Frontier 
How Voice Will Capture The Connected Commerce Frontier 
September 17, 2019  |  Retail

A massive sea change has happened in the world of retail – albeit so subtly and swiftly that most consumers probably never even felt it...

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Connected Consumers And The Future Of Commerce
Connected Consumers And The Future Of Commerce
September 17, 2019  |  Today In Data

Connected devices are contextualizing commerce for consumers as they go about their daily lives, and bridge millennials provide profound insights into the future of connected commerce. In subscriptions, it seems MoviePass has finally come to...

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Google’s Latest Travel Move Could Boost Contextual Commerce
Google’s Latest Travel Move Could Boost Contextual Commerce
August 09, 2019  |  Retail

Make room for more contextual commerce and more retail innovation in the travel sector. That’s the view from one of Google’s latest retail-associated launches, an airfare insight...

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