Cosmetics

Kim Kardashian Hints at Reboot of Fragrance and Makeup Brands

Kim Kardashian Hints at Reboot of Fragrance and Makeup Brands
Kim Kardashian Hints at Reboot of Fragrance and Makeup Brands
January 18, 2024  |  Retail

Television personality Kim Kardashian has made several ventures into the beauty and makeup market. Get the Full Story Complete the form to unlock this article...

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How Saturday Skin Leverages Amazon to Checkout With Gen Z 
How Saturday Skin Leverages Amazon to Checkout With Gen Z 
December 11, 2023  |  Retail

In the age of digital supremacy, Generation Z has positioned itself as the vanguard of a fresh wave of consumer habits. Growing up amid smartphones,...

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As Inflation Tightens Wallets, Hermès Expands With Makeup to Win Consumers 
As Inflation Tightens Wallets, Hermès Expands With Makeup to Win Consumers 
October 18, 2023  |  Retail

Luxury fashion brand Hermès has broadened its offerings in the beauty sector, introducing a new line of products that includes mascara, eyeshadow, and makeup brushes. ...

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Retailers Employ Freebie Model to Reduce Returns 
Retailers Employ Freebie Model to Reduce Returns 
September 21, 2023  |  Retail

From November 2022 to mid-January of the current year, no less than 10% of weekly orders were subject to returns.   Get the Full Story Complete the form...

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Estée Lauder Embraces Science, Expertise and TikTok to Get Consumers to Shop 
Estée Lauder Embraces Science, Expertise and TikTok to Get Consumers to Shop 
August 21, 2023  |  Retail

In 1968, Vogue magazine published an article titled “Can Great Skin Be Created?” by beauty editor Carol Phillips. It caught the attention of dermatologist Dr....

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Half Magic Leverages ‘Euphoria’ Buzz to Keep Consumers Engaged Amid Inflation
Half Magic Leverages ‘Euphoria’ Buzz to Keep Consumers Engaged Amid Inflation
July 18, 2023  |  Retail

With consumers pulling back on unnecessary purchases amid macroeconomic challenges, direct-to-consumer (D2C) beauty brand Half Magic is seizing on its founder’s wide social following to...

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Personalized Skincare Puts a Fresh Face on Heyday’s Subscription Model
Personalized Skincare Puts a Fresh Face on Heyday’s Subscription Model
June 27, 2023  |  Retail

If TikTok told you to rotate your skincare products biweekly, you probably started to rotate your skincare regimen. Or you know someone who did. But...

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AI-Powered Beauty Company Oddity Challenges Industry Norms, Files IPO 
AI-Powered Beauty Company Oddity Challenges Industry Norms, Files IPO 
June 26, 2023  |  IPO

Despite it being a ghost town in IPOville, Oddity, a beauty and technology company responsible for managing brands like Il Makiage and Spoiled Child, has...

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Charlotte Tilbury Goes Mobile With AI
Charlotte Tilbury Goes Mobile With AI
June 15, 2023  |  Retail

Ordering the right color foundation online can be hard, especially when you don’t know your shade to begin with — an issue makeup lovers know...

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