D2C

Trouble Ahead for Department Stores as Luxury Brands Move Direct-to-Consumer
Trouble Ahead for Department Stores as Luxury Brands Move Direct-to-Consumer
February 12, 2024  |  Retail

As luxury brands increasingly find ways to create direct relationships with their customers, high-end department store chains are facing new challenges. Ralph Lauren, for its...

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MLB Commissioner Aims for D2C Platform by 2025 as Teams Tap Streaming Models
MLB Commissioner Aims for D2C Platform by 2025 as Teams Tap Streaming Models
February 09, 2024  |  Streaming

MLB Commissioner Rob Manfred reportedly aims to introduce a direct-to-consumer (D2C) streaming service for the league by 2025, a move that comes as sports viewing...

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Mattel Targets D2C Opportunity as Barbie Fever Supercharges Doll Sales
Mattel Targets D2C Opportunity as Barbie Fever Supercharges Doll Sales
February 07, 2024  |  Earnings

It has been a good year for Mattel, and the toy giant is looking to capitalize on the recent surge in enthusiasm to drive digital...

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D2C Brands’ Success Hinges on Consumer Trust
D2C Brands’ Success Hinges on Consumer Trust
February 05, 2024  |  Retail

When it comes to direct-to-consumer (D2C) online shopping, establishing trust with shoppers is key to brands’ success, a recent PYMNTS Intelligence study reveals. By the...

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Levi’s Direct-to-Consumer Bet Sparks Job Cuts
Levi’s Direct-to-Consumer Bet Sparks Job Cuts
January 25, 2024  |  Retail

While competitors were hustling to land deals with retailers and forge partnerships to reach more consumers, Levi’s boldly went all-in on its direct-to-consumer (D2C) strategy...

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In 2023, the Meal Kit Category Lines Blurred
In 2023, the Meal Kit Category Lines Blurred
December 28, 2023  |  eCommerce

Increasingly throughout this past year, meal kits have begun to be not so much their own discrete category as an integrated piece of a larger...

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How Saturday Skin Leverages Amazon to Checkout With Gen Z 
How Saturday Skin Leverages Amazon to Checkout With Gen Z 
December 11, 2023  |  Retail

In the age of digital supremacy, Generation Z has positioned itself as the vanguard of a fresh wave of consumer habits. Growing up amid smartphones,...

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SmileDirectClub Saga Illustrates Promise and Peril of Direct-to-Consumer Retail Models
SmileDirectClub Saga Illustrates Promise and Peril of Direct-to-Consumer Retail Models
December 07, 2023  |  Business

In business, as in life, there are no guarantees of success. And to put a twist on an observation by poet Robert Burns, the best...

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Three-Quarters of Subscription Merchants Offer Flexible Plans
Three-Quarters of Subscription Merchants Offer Flexible Plans
December 04, 2023  |  Subscriptions

As subscription merchants look to meet consumers’ evolving expectations, flexible plans are becoming an industry standard. By the Numbers The recent PYMNTS Intelligence study “The...

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