D2C

Report: CPG Company Harry’s Prepares to Launch IPO
Report: CPG Company Harry’s Prepares to Launch IPO
March 08, 2024  |  Retail

Consumer packaged goods company Harry’s Inc. reportedly confidentially filed for an initial public offering. The firm, which started with men’s grooming products in 2013 and now has...

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How D2C Brands Can Harness GenAI for Laser-Targeted Searches
How D2C Brands Can Harness GenAI for Laser-Targeted Searches
March 01, 2024  |  Retail

As direct-to-consumer (D2C) brands look to improve the digital experience to drive conversion, children’s sleepwear brand Bellabu Bear is seeing generative artificial intelligence (AI) open...

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Digital Transformations Help Small Farmers Find National Success
Digital Transformations Help Small Farmers Find National Success
February 26, 2024  |  Omnicommerce

Niche markets need to scale their reach, too — and often, eCommerce is best way.  And while the direct-to-consumer (D2C) landscape made waves with products...

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D2C Brands Find Quicker Checkout May Cause Friction for High-Value Purchases
D2C Brands Find Quicker Checkout May Cause Friction for High-Value Purchases
February 21, 2024  |  Retail

While direct-to-consumer brands may generally find that less is more when it comes to consumers’ checkout experiences, Sonos has found that for the high-consideration items...

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Chamberlain Coffee CEO: ‘Subscribe & Save’ Extends Loyalty-Building Opportunity Beyond D2C
Chamberlain Coffee CEO: ‘Subscribe & Save’ Extends Loyalty-Building Opportunity Beyond D2C
February 16, 2024  |  Subscriptions

As brands face increasing challenges driving direct-to-consumer engagement, Chamberlain Coffee is seeing Amazon’s Subscribe & Save program provide opportunities to create long-term customer relationships outside...

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Hasbro’s Digital Push Not Enough to Offset Consumer Belt-Tightening on Nonessentials
Hasbro’s Digital Push Not Enough to Offset Consumer Belt-Tightening on Nonessentials
February 13, 2024  |  Retail

Hasbro may be seeing digital growth via its gaming business, but as consumers buy fewer nice-to-have products, the toys and games company continues to struggle....

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Misfits Market CEO: D2C Perishables Brands Increasingly Seek Plug-and-Play Fulfillment 
Misfits Market CEO: D2C Perishables Brands Increasingly Seek Plug-and-Play Fulfillment 
February 12, 2024  |  Retail

As direct-to-consumer (D2C) brands increasingly look for ways to cut costs amid ongoing economic challenges, Misfits Market is noting the opportunity to drive more revenue...

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Trouble Ahead for Department Stores as Luxury Brands Move Direct-to-Consumer
Trouble Ahead for Department Stores as Luxury Brands Move Direct-to-Consumer
February 12, 2024  |  Retail

As luxury brands increasingly find ways to create direct relationships with their customers, high-end department store chains are facing new challenges. Ralph Lauren, for its...

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MLB Commissioner Aims for D2C Platform by 2025 as Teams Tap Streaming Models
MLB Commissioner Aims for D2C Platform by 2025 as Teams Tap Streaming Models
February 09, 2024  |  Streaming

MLB Commissioner Rob Manfred reportedly aims to introduce a direct-to-consumer (D2C) streaming service for the league by 2025, a move that comes as sports viewing...

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