Fitness prioritization is on the rise, and consumers are pumping up their standards for fitness trackers. Counting steps and heart rates is no longer the...
Under its challenges of moving to smartwatches from fitness trackers, Fitbit has reportedly been in discussions with an investment bank surrounding the possibility of looking...
MoreThan has partnered with PitPat — which offers a FitBit type device for dogs — and will offer up to £100 in cash rewards for...
Fitbit announced on Wednesday (March 6) the launch of four new products – Fitbit Versa Lite Edition, Fitbit Inspire HR, Fitbit Inspire and Fitbit Ace 2...
On the surface, the idea seems deeply pragmatic — a thought that comes straight from the storied intellectual school of “well, duh!” and a tradition that...
Digital technology and the data that consumers are willing to provide are giving insurance agents a closer look at the day-to-day habits of individuals, with...
Children are the future — that’s just a biological fact, and the theme of an old Whitney Houston song. And when it comes to wearables,...
After Fitbit’s revenue and profit missed expectations, the company’s shares fell 12 percent to $4.90 in late trading on Monday (Feb. 26). The news comes...
The Apple Watch has been driving the wearables market – the company saw sales jump 60 percent in 2017, with 16 million units shipped. That’s...