Gamification

Qapital CEO: Behavioral Economics Meets Consumers Who Need To Save
Qapital CEO: Behavioral Economics Meets Consumers Who Need To Save
April 20, 2018  |  Digital Banking

The penny jar is a classic, painless way to save for a rainy day. When people get home from work or school, they can simply...

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Gamification: A Growth Driver For Online Apparel?
Gamification: A Growth Driver For Online Apparel?
March 05, 2018  |  Retail

To some, shopping online for clothes is a chore. To others, it’s fun. But how often does it feel like a game? Probably not very...

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FUEL CYCLE Fuels B2C Relationships
FUEL CYCLE Fuels B2C Relationships
May 26, 2017  |  data enablers

What better way to win the business game than to make it, well, a game? FUEL CYCLE equips businesses to engage with customers through gamification...

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Uber Responds To (Some) NYT Criticisms
Uber Responds To (Some) NYT Criticisms
April 07, 2017  |  Retail

Uber isn’t taking too kindly to some of the things The New York Times wrote about the rideshare leader’s practices. In one of the more...

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Misys Makes Personal Finance Fun With Moroku’s GameSystem
Misys Makes Personal Finance Fun With Moroku’s GameSystem
March 09, 2017  |  Innovation

Misys, a financial software company, is working toward educating consumers about personal finance management by integrating Moroku’s GameSystem into its FusionBanking digital platform. According to a press...

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Will Consumers Adopt A Digital Financial Conscience?
Will Consumers Adopt A Digital Financial Conscience?
January 19, 2015  |  In Depth

What’s wrong with a consumer who eats lunch out every day, prefers Starbucks to the office Keurig coffee machine and splurges on Uber instead of...

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