Gen Z

Generation Z, or Gen Z for short, is the demographic cohort after the Millennials. Demographers and researchers typically use the mid- to late-1990s as starting birth years. Consensus has not yet been reached on the ending birth years.

Source: en.wikipedia.org

Amazon Sees DDAs As Ticket To Teen Spending On Amazon
Amazon Sees DDAs As Ticket To Teen Spending On Amazon
March 30, 2018  |  Amazon

Amazon, setting its sights on Gen Z and millennials, is in initial talks with numerous banks, including JPMorgan Chase and Capital One, to create a...

READ MORE >
Why Retailers Should Stop Focusing On Millennials
Why Retailers Should Stop Focusing On Millennials
March 16, 2018  |  Retail

Remember the baby boomers? It seems that retailers and marketers don’t. Some experts would go so far as to call boomers “the forgotten generation.” With...

READ MORE >
Gen Z, Millennials Favor Physical Stores More Than The Rest of Us
Gen Z, Millennials Favor Physical Stores More Than The Rest of Us
March 12, 2018  |  Consumer Insights

Good news for physical retailers: A new survey from Cowen Equity Research finds Gen Z and millennial consumers shop more at physical stores than the...

READ MORE >
The Buyers: Generation Z’s Shopping Preferences
The Buyers: Generation Z’s Shopping Preferences
July 07, 2017  |  Retail

Generation Z are the next up-and-coming group of shoppers who retailers are turning to for the future of retail. Yes, those born between 1994 and...

READ MORE >
Mobile App Co. Packagd Looking To Become Millennials’ QVC
Mobile App Co. Packagd Looking To Become Millennials’ QVC
June 09, 2017  |  Retail

With QVC still making billions in revenue per year, Packagd is building a series of mobile apps designed to be the “QVC of the mobile...

READ MORE >
Vyze Survey: Consumers Aware Store Cards Are A Financing Option
Vyze Survey: Consumers Aware Store Cards Are A Financing Option
June 09, 2017  |  Payment Methods

Vyze, a cloud-based FinTech for retailers, announced Thursday (June 8) it released its third annual Retail Credit Survey of consumer behavior, which finds consumers are...

READ MORE >
Video eCommerce Platform Yeay Raises $4.9M Seed Funding
Video eCommerce Platform Yeay Raises $4.9M Seed Funding
June 06, 2017  |  Mobile Commerce

When it comes to attention spans and absorbing information, visuals can sometimes be the key differentiator between what does and does not work for commerce....

READ MORE >
Brick-And-Mortar Makes A Comeback With Generation Z
Brick-And-Mortar Makes A Comeback With Generation Z
May 31, 2017  |  Retail

Teenagers shopping with friends? Well, duh – but only if they can bring all of their friends, carried in their pocket and amplified via an...

READ MORE >
Pickle Adds Social Element To Skills Marketplace
Pickle Adds Social Element To Skills Marketplace
May 29, 2017  |  Retail

Pickle, a peer-to-peer mobile app that enables people to do jobs for each other, has splashed onto the scene in the growing share your skills...

READ MORE >