Generation Z

Brightfin Debuts Gen Z-Focused Financial Wellness App
Brightfin Debuts Gen Z-Focused Financial Wellness App
July 18, 2024  |  Personal Finance

Brightfin has debuted its financial wellness app, aimed at helping younger consumers. “Younger generations think about money differently. Gen Z and Millennials don’t necessarily have the...

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Gen Z Diners Fall Behind Baby Boomers in Restaurant Spending
Gen Z Diners Fall Behind Baby Boomers in Restaurant Spending
July 17, 2024  |  Consumer Insights

After years of the youngest consumers shelling out for restaurant meals considerably more than the oldest, the balance has shifted. By the Numbers A PYMNTS...

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Joor CEO: Luxury Shoppers Won’t Buy a $20,000 Coat Online
Joor CEO: Luxury Shoppers Won’t Buy a $20,000 Coat Online
July 16, 2024  |  Retail

As the luxury retail sector looks to strike a balance between digital accessibility and the more immersive, high-touch in-store experience, these upscale brands must create...

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Gen Z Consumers 117% Likelier to Shop From Influencers
Gen Z Consumers 117% Likelier to Shop From Influencers
July 15, 2024  |  Social Commerce

As social commerce comes to occupy a growing role in retail overall, Generation Z consumers are the most likely to seek shopping inspiration from influencers....

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Shop Talk: Pair CEO Says Direct to Consumer Model Frees Brands to Get Personal
Shop Talk: Pair CEO Says Direct to Consumer Model Frees Brands to Get Personal
July 10, 2024  |  eCommerce

Without the limits of physical shelf space, direct-to-consumer (D2C) brands can offer a wider range of products that may be more niche or less universally...

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How the World Does Digital: Gen Z and Millennials Drive Singapore’s Digital Economy
How the World Does Digital: Gen Z and Millennials Drive Singapore’s Digital Economy
July 10, 2024  |  Connected Economy

While Singapore captivates visitors with its vibrant culture, food and stunning architecture, this Southeast Asian city-state wears another crown: A world leader in digital engagement....

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Gen Z and Millennial Consumers Engage Digitally With Restaurants Most Days
Gen Z and Millennial Consumers Engage Digitally With Restaurants Most Days
July 09, 2024  |  ResTech

For Generation Z and millennial consumers, interacting digitally with restaurants has become the norm rather than the exception. By the Numbers This year’s installment of...

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Exclusive: Visa Aims Value-Added Services at Helping Banks Capture Gen Z Loyalty
Exclusive: Visa Aims Value-Added Services at Helping Banks Capture Gen Z Loyalty
July 08, 2024  |  VISA

There’s the payment and then there’s everything that happens around it. That’s why financial services companies, from insurance to FinTechs to enterprise-grade banks, add services...

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How the World Does Digital: France’s Gen Zers Tops Digital Engagement Country Rankings
How the World Does Digital: France’s Gen Zers Tops Digital Engagement Country Rankings
July 08, 2024  |  Connected Economy

Although France checks in seventh — the first country below the median — in the recently released landmark report by PYMNTS Intelligence, “How the World...

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