iBeacon

Gimbal’s Big Beacon Breakthrough
Gimbal’s Big Beacon Breakthrough
June 04, 2015  |  Merchant Innovation

Gimbal, a location and proximity-based mobile engagement provider, announced yesterday (June 3) that it is delivering its firmware licensing solution to its first ever-growing beacon proximity...

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Niemann Foods Stocking Stores With iBeacons
Niemann Foods Stocking Stores With iBeacons
February 06, 2015  |  Loyalty & Rewards

Beacons, it turns out, aren’t just for the big kids. The Niemann Foods supermarket chain is putting iBeacons in all 45 of its County Market...

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Apple Watch Is Coming (And The Ad World Prepares)
Apple Watch Is Coming (And The Ad World Prepares)
January 13, 2015  |  Loyalty & Rewards

Apple’s much-anticipated wearable may have plenty of health-monitoring features, but mobile marketers know what the Apple Watch is really good at: putting digital ads on...

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Consumers To Beacons: We’re Just Not That Into You.
Consumers To Beacons: We’re Just Not That Into You.
November 20, 2014  |  Loyalty & Rewards

There’s always something to fuel the competition between Samsung and Apple. This time it’s not a debate over devices as much as it is what...

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