Celebrity brand endorsement is nothing new. The first recorded case of it dates back to the 1760s when Josiah Wedgwood and Sons, producers of pottery...
With its five years as a fashion brand, Fabletics is seeking to grow and expand its brick-and-mortar footprint. The retailer intends to open 75 stores...
Fabletics, the activewear company founded by actress Kate Hudson, is a brand often associated with fitness (and fitness lovers), which is why it might be...
This fashion subscription service is legging it away from the classic apparel retail model, and celebrities like Kate Hudson and a new membership approach to...
Out of almost nowhere, athletic wear and athleisure clothing — yoga pants, specifically — took over American women’s fashion. While about the same number of people...