Loyalty and Rewards

Marriott Lets Members Redeem Points for Taylor Swift Concert Tickets
Marriott Lets Members Redeem Points for Taylor Swift Concert Tickets
February 27, 2024  |  Retail

Marriott International’s loyalty program, Marriott Bonvoy, is now enabling members to redeem points to see a concert on Taylor Swift’s The Eras Tour. Eligible members...

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Visa Debuts Web3-Centric Loyalty Rewards
Visa Debuts Web3-Centric Loyalty Rewards
January 04, 2024  |  Loyalty & Rewards

Visa has introduced a rewards program designed to connect with consumers in virtual spaces. The company’s Web3 Loyalty Engagement Solution is designed to help brands reach customers...

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David’s Bridal Plays Long Game to Weddings by Targeting Proms
David’s Bridal Plays Long Game to Weddings by Targeting Proms
January 04, 2024  |  Retail

David’s Bridal, a big player in wedding attire since 1950, has faced challenges over the years. In 2018, it filed for bankruptcy to handle debts...

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Restaurant Loyalty Programs’ Birthday Rewards Don’t Win Over Many Consumers
Restaurant Loyalty Programs’ Birthday Rewards Don’t Win Over Many Consumers
December 29, 2023  |  Consumer Insights

Restaurants touting their birthday deals to win over digital loyalty members may find that these offers do not go as far as they might expect,...

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Mobile Helps Brand Loyalty Programs Work Harder and Smarter
Mobile Helps Brand Loyalty Programs Work Harder and Smarter
December 28, 2023  |  Loyalty & Rewards

Technology, and the digital transformation of the economy overall, have reshaped the concept of customer loyalty.  Add to that the integration of payments innovation, and...

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Lolli Raises $8 Million to Grow Bitcoin Rewards Program
Lolli Raises $8 Million to Grow Bitcoin Rewards Program
December 14, 2023  |  Investments

Lolli has raised $8 million to expand its bitcoin/cashback rewards program. Co-founder and CEO Alex Adelman told TechCrunch Thursday (Dec. 14) that the new financing —...

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McDonald’s Targets 250 Million Rewards Users by 2027 as QSRs Boost Personalization
McDonald’s Targets 250 Million Rewards Users by 2027 as QSRs Boost Personalization
December 07, 2023  |  Loyalty & Rewards

With quick-service restaurants (QSRs) increasingly pushing their digital loyalty programs to gain valuable customer data, McDonald’s is aiming to add 100 million new members in...

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1 in 3 Restaurant Customers Want Card-Linked Rewards
1 in 3 Restaurant Customers Want Card-Linked Rewards
December 06, 2023  |  Consumer Insights

As restaurants and aggregators alike look to drive adoption, PYMNTS Intelligence suggests that card-linked offers can go a long way. By the Numbers The October...

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Merchants Eye Embedded, Flexible Rewards to Keep Transactions Flowing
Merchants Eye Embedded, Flexible Rewards to Keep Transactions Flowing
December 04, 2023  |  Loyalty & Rewards

For forward-thinking merchants eyeing new ways to keep the transactions flowing, to keep consumers opening their wallets and wielding cards, new approaches to rewards may...

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