loyalty

Loyalty programs are structured marketing strategies designed by merchants to encourage customers to continue to shop at or use the services of businesses associated with each program.

How FinTechs Enable Split-Tender Transactions With Loyalty Points
How FinTechs Enable Split-Tender Transactions With Loyalty Points
October 25, 2019  |  Retail

FinTech firms are keeping a pulse on how merchants retain their customers — and how they can help them with those strategies through technology. One...

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Mastercard Makes Loyalty Play With SessionM Buy
Mastercard Makes Loyalty Play With SessionM Buy
October 22, 2019  |  Partnerships / Acquisitions

Mastercard is acquiring the U.S. technology company SessionM to help it build more profitable relationships with consumers, Mastercard said in a press release on Tuesday...

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Amex Rolls Out SMB Card With Employee Misuse Protection
Amex Rolls Out SMB Card With Employee Misuse Protection
October 17, 2019  |  B2B Payments

American Express has announced the rollout of a new small business credit card product for Canadian clients. On Wednesday (Oct. 16), American Express Canada announced...

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New Wahlburgers App Offers Order-Ahead And Rewards
New Wahlburgers App Offers Order-Ahead And Rewards
October 15, 2019  |  Mobile Applications

Wahlburgers, the burger bar and restaurant made famous for its association with movie star Mark Wahlberg, as well as a popular TV show, has introduced...

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Rakuten And Prodege Team Up For Card-Linked Rewards
Rakuten And Prodege Team Up For Card-Linked Rewards
October 08, 2019  |  Loyalty & Rewards

Rakuten In Store Network, an advertising platform to help push in-store sales and traffic with rewards programs linked to cards, has announced a partnership with...

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Dollars To (Dunkin’) Donuts Through Rewards – And AI, Too 
Dollars To (Dunkin’) Donuts Through Rewards – And AI, Too 
October 01, 2019  |  Today In Data

Technology offers the benefit of helping QSRs leverage knowledge about their customers’ preferences into stickier relationships. As voice ordering, inventory management and self-service kiosks are...

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Pizza Heats Up Fresh Innovation In The Retail World
Pizza Heats Up Fresh Innovation In The Retail World
October 01, 2019  |  Retail

Everyone loves pizza, save, perhaps, for communists and nihilists. Okay, that’s not the best joke ever from the PYMNTS Bureau of Stand-Up Comedy, but the...

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Inside Dunkin’s AI-Powered Mobile Ordering App
Inside Dunkin’s AI-Powered Mobile Ordering App
September 27, 2019  |  Mobile Order Ahead

From adding new payment options to integrating loyalty and rewards, Dunkin' has taken many approaches to improve its mobile ordering program. But some of the...

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Top News In Payments: House Passes SAFE Banking Act, SoftBank Mulls $1B WeWork Investment
Top News In Payments: House Passes SAFE Banking Act, SoftBank Mulls $1B WeWork Investment
September 26, 2019  |  News

Today in the payments news roundup, the U.S. House of Representatives passed the Secure And Fair Enforcement (SAFE) Banking Act that provides cannabis businesses with...

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